Towards an Optimised Value Creation Network for Modular Investment Goods

Abstract

Companies are under increasing pressure from global competition while at the same they need to offer flexible products to meet individual customer requirements. Therefore, modularised capital goods are designed and manufactured to meet both challenges. This paper presents an approach to identify necessary changes in the production process and summarises the changes in the automotive and aerospace industries due to modularisation. Three key findings are identified: increased outsourcing potential, production in a value creation network with specialised manufacturers and joint investments.

Platform Approach for Modularising Battery Electric Fast Ferries

“…For production, standardisation offers the advantage that, on the one hand, economies of scale can be used, but also that production capacities can be expanded. Standardization enables, for example, outsourcing the production of some components to specialized companies that can produce at low cost (Seidenberg et al, 2022). In addition, value creation networks can be formed that can achieve further cost reductions (Disselkamp et al, 2022).…”