Transfer of Information Technology to the Arab World

Straub, Detmar W.; Loch, Karen D.; Hill, Carole E.

doi:10.4018/9781591400646.ch009

Cited by 24 publications

(72 citation statements)

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“…Diffusion scholars have used social atmosphere, social pressure, cultural fashion, and other concepts to identify the role of social systems and mass media in the DOI process. Due to the culture beliefs and norms, people in the Arab region tend to resist using social media and prefer to maintain offline social communication (Straub, Loch, & Hill, 2001). However, empirical research on this subject found that Arabs were willing to use SNS while preserving their social norms (Loch, Straub, & Kamel, 2003).…”

Section: Perceived Popularity Of An Innovationmentioning

confidence: 99%

Predicting the Use of Twitter in Developing Countries: Integrating Innovation Attributes, Uses and Gratifications, and Trust Approaches

2016

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Based on the diffusion of innovation (DOI) theory (Rogers, 2003), the uses and gratifications (U&G) theory, and trust theory, this study investigated the factors that influence the use of Twitter among the Kuwaiti community. The study surveyed Twitter users in Kuwait. A structured online questionnaire was used to collect data, and 463 respondents who provided complete answers participated. Multiple regression analysis was used to examine the effect of three theoretical perspectives on Twitter usage. The result of the analysis showed that Twitter usage is better explained by DOI constructs than by U&G constructs. The findings indicated that the perceived relative advantage from DOI, and the need for information, need to pass time, and need for interpersonal utility from the U&G approach, have a direct positive significant effect on the use of Twitter. None of the trust theory constructs was found to be significant in predicting the general use of Twitter. The study results help Twitter providers and users in individual or organizational contexts to understand what factors generally affect the usage of the Twitter service.

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Section: Perceived Popularity Of An Innovationmentioning

confidence: 99%

Predicting the Use of Twitter in Developing Countries: Integrating Innovation Attributes, Uses and Gratifications, and Trust Approaches

2016

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“…Furthermore, cultural factors are a significant point of difference between individuals in the Middle East and those in the advanced countries. Culture beliefs are key independent variables in predicting the success or failure of technology acceptance [28]. The finding of this study suggests that culture has a positive influence on PU and PEU but this influence is not significant.…”

Section: Discussionmentioning

confidence: 58%

Applying the Electronic Commerce Technology Acceptance (ECTA) Framework to Overcome Challenges Facing Governmental Institutions' E-mailing Systems Technology Adoption in Jordan

Al-Haraizah¹,

Choudhury²

2012

Journal of Algorithms & Computational Technology

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Insight into the reasons why people adopt or reject technology is one of the most challenging issues in information technology research. This paper draws on the Electronic Commerce Technology Acceptance (ECTA) framework [1], which is in turn based on Technology Acceptance Model (TAM) [2-3], and examines Jordan government's employees' attitudes towards adopting and use Electronic Mailing systems within their job. A quantitative survey is used to establish and illustrates employee's behavioural intention and decision to e-mailing systems. The main influencing issues that are discussed in this paper affect these employees imply perceived usefulness, perceived ease of use, employees' attitudes towards new technologies, and behavioural intention to use. These various issues suggested in the Technology Acceptance Model (TAM) [3-4]. Whereas the extended Technology Acceptance Model (TAM) has been made to include the external social factors proposed in this paper such as trust, cultural beliefs, and sociology of technology. Eventually, the significant insight emanated from the findings identifies ways of assisting and spurring employees to make use of technology effectively.

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“…Recent research on Diffusion of ICTs maintains that the extent of technological culturation of a society has an influence on the extent of technology usage of that society [9]. This view emphasizes that technologically culturated societies, that is, societies in which technology is a normal part of daily living will be heavier users of technology than the societies that are less technology culturated [9,10,11]. Studies have established that accessibility based on Technology Culturation concept influences the usage of ICTs in developing nations [12,13].…”

Section: Technology Culturationmentioning

confidence: 99%

“…Studies have established that accessibility based on Technology Culturation concept influences the usage of ICTs in developing nations [12,13]. From previous studies of ICT diffusion in Arab nations, it has been discovered that Technology Culturation did consistently provide a positive influence on ICT usage [10,14]. In the selected study of Meso and Musa [13], it was reported that Technology culturation influences the extent of usage of technology in Nigeria, Kenya, and Gambia.…”

Section: Technology Culturationmentioning

confidence: 99%

“…In other words, it is the cultural exposure as well as the experiences that individuals have with technology [13]. The phenomenon of technological culturation which was first defined by [10], and then used in the work of [9] have established its influence on ICTs usage. According to [16], technology culturation as represents the exposure of a person to a relatively technology-concentrated culture.…”

Section: Technology Culturationmentioning

confidence: 99%

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Extending the Unified Theory of Acceptance and Use of Technology (Utaut) Model: The Role of Technology Culturation

Nicholas-Omoregbe¹,

Chiazor²,

Azeta³

et al. 2016

INTED2016 Proceedings

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The Unified Theory of Acceptance and Use of Technology (UTAUT) model has been widely used in explaining and assessing technology adoption in diverse contexts. However, it does not have Technology Culturation as one of the constructs. This variable constitutes a prevailing challenge in the developing world that could affect the adoption of technology in higher institutions of learning. The concept of Technology Culturation which is a critical factor for the adoption of e-learning tools and facilities in higher institutions of learning will be analytically examined in this study. The concept of Technology Culturation says that individuals who had prior exposure to relative technologies like cable satellites, television, video games, etc. are already tuned in their minds or acculturated to the use of technology; this concept assumes that this can affect an individual's acceptance of other ICTs or other advanced technologies subsequently. This paper would therefore attempt to explore the extension of UTAUT by integrating Technology Culturation construct into the model that can be used in explaining or/and assessing the adoption of e-learning tools in higher institutions of learning in Nigeria. To this end, secondary sources of data such as Text Books, Journals, Magazines and the Internet will be used for this study. The conceptual framework should be of interest to both researchers and education administrators/stakeholders in developing nations in terms of planning and policy making.

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Transfer of Information Technology to the Arab World

Cited by 24 publications

References 0 publications

Predicting the Use of Twitter in Developing Countries: Integrating Innovation Attributes, Uses and Gratifications, and Trust Approaches

Predicting the Use of Twitter in Developing Countries: Integrating Innovation Attributes, Uses and Gratifications, and Trust Approaches

Applying the Electronic Commerce Technology Acceptance (ECTA) Framework to Overcome Challenges Facing Governmental Institutions' E-mailing Systems Technology Adoption in Jordan

Extending the Unified Theory of Acceptance and Use of Technology (Utaut) Model: The Role of Technology Culturation

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