“…In addition, these projects are complex from an organizational and technical point of view, usually longer than a year, and in some cases, more than 4 years, so they typically involve a large investment (Boonstra, 2013). Lastly, scanned literature subsists in developing countries like Pakistan, as generally, studies have been completed in western countries (Fareed, Su, Almutairi, et al, 2022; Fareed, Su, & Naqvi, 2022; Fareed & Su, 2022b). Therefore, this study will give insights into TMS in the developing countries context and increase the generalizability of existing findings.…”