The purpose of the article was to examine the role of information technologies in the formation of symbolic politics through the prism of mass media, communications and new Internet technologies. The methodological basis of the study is formed by legislation and historical literature, using dialectical and comparative methods, as well as general methods of scientific analysis. Symbolic politics is one of the mechanisms of information interaction between society and the political elite; in a new form, it allows solving social and socio-political problems. It has been established that full communication between the political elite and the population is impossible without elements of symbolic politics, such as public relations agencies, Internet blogs and social networks, etc., whose purpose is not only to form a positive image of politics and leaders, but also, it serves to establish an agreement of understanding in society. The authors conclude that new mechanisms of interaction between the elite and society, such as e-receptions, destination portals and digital government, lead to greater government transparency and increased efficiency of its activities.