Understanding British and Danish sailing tourism markets: an analysis based on Kano's Evaluation Matrix

Christensen, Camilla Paaske; Shen, Ye; Kokkranikal, Jithendran; Morrison, Alastair M.

doi:10.1080/02508281.2021.1891742

Cited by 9 publications

(3 citation statements)

References 43 publications

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“…Recruited via marinas where they were harboured, social media interest groups and social media profiling, Christensen et al (2023) collected demographic data in about 2019 from 71 British boat owners (including sailboat owners) of whom 77.6% were male and 53.1% were age 45-64. 42.2% had a university degree.…”

Section: Discussionmentioning

confidence: 99%

Who in England Engages in Outdoor Water-Based Recreation and Who Does the Most?

Brainard,

Jones,

Lake

2024

Preprint

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Visits to coastal and inland-waterways have strong associations with many health and economic benefits but are also opportunities for exposure to environmental pollution. In England, few balanced survey samples exist which can facilitate accurate identification of correlates with recreation in blue spaces. This information could support risk assessment for likelihood of exposure and message targeting in case of environmental threats. We process data from a recent (2022-2023) and large (n = 177,551) survey of English residents to describe demographic, seasonal and regional correlates with any participation in water-based recreational activities in previous year (logistic regression model), and in the previous 28 days (zero-inflated negative binomial regression). Activities studied were: surfing and paddleboarding; open water swimming; scuba-diving and snorkelling; canoeing and kayaking; angling. Summer was associated with most frequent participation, winter with fewest sessions except for rowing. Anglers were group most likely to be socially vulnerable: less likely to be university educated, more likely to be disabled and especially likely to be male. People resident in rural locations were more likely to participate at least once in prior year, but did not have higher participation rates in the previous 28 days. Regional variations in specific activities may suggest where demand for water recreation is unmet. The results provide a reference description of outdoor water-recreationalists doing specific types of activity in England and may be useful when designing emergency messages and otherwise setting policy with regard to management of microbiological, radiological or chemical hazards in coastal and inland waters.

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Section: Discussionmentioning

confidence: 99%

Who in England Engages in Outdoor Water-Based Recreation and Who Does the Most?

Brainard,

Jones,

Lake

2024

Preprint

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“…Sailing tourism is deemed to be a significant tourism activity and economic contributor. [1] According to our analysis, Europe and the United States are the main regions in the sailing market, accounting for 70% of the global market. In addition, the Caribbean region is also an important navigation market, especially in winter, where many people seek vacation and navigation experiences.…”

Section: Introduction 1problem Backgroundmentioning

confidence: 91%

A Sailboat Pricing Model Based on PCA, Clustering and Regression

Xu,

2023

HSET

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Like many luxury goods, the value of sailboats also varies with age and market conditions. This article focuses on developing a mathematical model to explain a given price list for sailboats, which studies data on approximately 35 sailboats 36 to 56 feet long sold in Europe, the Caribbean, and the United States in December 2020, providing decision-making references for traders in the real sailing market. In order to predict and evaluate the value of sailboats, this paper first processed outliers and multiple indicators without differences. Then, statistical methods are used to process the data using multiple linear regression and machine learning. After the data processing is completed, the grey correlation model and factor analysis model can be used to obtain the proportion of each indicator in price. In summary, this article can effectively apply the idealized model to real life while establishing it, which has a good effect on improving the feasibility of the model.

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“…Mikulic et al (2015) investigated the sailing tourism experience and defined five different factors that influence sailing experience, such as the marina supporting and core services, charter products, destination attributes, and onshore destination experience [19]. Paaske Cristensen et al (2023) [23] investigated the sailing tourism market and the impact of marina attributes on tourist satisfaction and experience assessment based on Kano's evaluation matrix, with a special focus on British and Danish sailing tourists. They found similarities pertaining to the importance of the weather, service attitudes of marina employees, and cleanliness of sanitary facilities.…”

Section: Literature Reviewmentioning

confidence: 99%

The Daily Sailing Tours Clients Experience Assessment—The Case of the “Elaphite Islands of Dubrovnik”, Croatia

2023

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This paper examines the customers’ experience assessment with the luxury daily sailing tours in the area of the Elaphite Islands of Dubrovnik. For the purpose of this study, the influence of the entertainment opportunities, the educational opportunities, the aesthetics, and the escapism components on the customer’s experience is investigated, as well as the correlation between overall customer satisfaction and age groups of customers. The personal interview method was used for data collection. Tourists were interviewed on boats during the tours in the area of Dubrovnik Elaphite Islands, Croatia. The Pine and Gilmore experience model was used to define the main elements of their experience. The analytic hierarchy process model was used for the customers’ experience assessment. According to the results of this study, entertainment and aesthetics have greater influence than education and escapism on customer satisfaction in the age group up to 30 years. Entertainment and escapism have greater influence than education and aesthetics on customer satisfaction in the age group from 31 to 60. The interesting findings of this study are that education and aesthetics have a greater influence than entertainment and escapism for the elderly, e.g., for the customers in the age group older than 61. The highest overall satisfaction with the daily sailing tour was found among tourists in the age group up to 30 years, followed by tourists in the age group from 31 to 60 years, and the lowest satisfaction was shown by tourists who were older than 60 years. This study indicates that all the areas are important and that customer satisfaction with each component, e.g., with the entertainment, education, escapism, and aesthetic, varies according to the age group. This study also indicates that there is a correlation between the overall customer’s experience assessment of the “Elaphite Islands of Dubrovnik” daily sailing tour and customer age group.

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Understanding British and Danish sailing tourism markets: an analysis based on Kano's Evaluation Matrix

Cited by 9 publications

References 43 publications

Who in England Engages in Outdoor Water-Based Recreation and Who Does the Most?

Who in England Engages in Outdoor Water-Based Recreation and Who Does the Most?

A Sailboat Pricing Model Based on PCA, Clustering and Regression

The Daily Sailing Tours Clients Experience Assessment—The Case of the “Elaphite Islands of Dubrovnik”, Croatia

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