Understanding sustainable purchasing behavior in Romania: Drivers, barriers, and environmental participation
Cristina-Andreea Nicolae
Abstract:In recent years, there has been a growing interest in sustainable purchasing behavior as individuals and organizations seek to align their consumption patterns with environmental and social values. To identify the local nuances of sustainable development in Romania, the current study aims to determine the main drivers and barriers to buying organic products. Various statistical techniques such as factor analysis, correlation, and multiple regression are applied to evaluate data collected from 595 urban consume… Show more
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