Understanding the Strategic Plan in Managing Business Marketing in the Outbreak of Covid-19 in Indonesia

Yulianeu, Aneu; Wahyuni, Yuyun; Nugraha, Iman Hikmat; Zulyadaini,; Santosa, Sonny

doi:10.5373/jardcs/v12i7/20202045

Cited by 4 publications

(2 citation statements)

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“…Under the relevant conditions of a certain area, different types of customers have their own characteristics, and their sales concepts will also have different preferences due to individuals, resulting in a large number of text messages often containing various concepts. To make the classification of customers more difficult [13], and to better represent the user's mathematical model, the weights of topics in documents are calculated. In this section, we label each record in the data as Y, which can be represented by the following formula:…”

Section: Mathematical Model Expression Based On Ahpmentioning

confidence: 99%

Construction of Mathematical Model of Enterprise Marketing Economic Analysis Based on Neutral Analytic Hierarchy Process

Zhang

2022

Mobile Information Systems

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With the gradual opening of the market, the overall development of Chinese enterprises is “rapid development, gradual improvement of industry status, and promising prospects.” Not only the development of Chinese local enterprises is getting better and better, but also a large number of foreign-funded enterprises are pouring into the domestic market, and the competition pressure on domestic enterprises is increasing. The purpose of this study is to study the effect of neutral AHP on the establishment of the mathematical model of enterprise marketing economic analysis and to use the method of structural judgment matrix and hierarchical structural model to put forward a concrete practical analysis of enterprise marketing cost and business performance. The experimental results of this study show that the establishment of an enterprise marketing economic mathematical model based on AHP can help group companies maintain an annual revenue growth rate of more than 5.8%, while the annual revenue economic growth rate is less than 5% for companies that establish a mathematical model.

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Section: Mathematical Model Expression Based On Ahpmentioning

confidence: 99%

Construction of Mathematical Model of Enterprise Marketing Economic Analysis Based on Neutral Analytic Hierarchy Process

Zhang

2022

Mobile Information Systems

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“…Furthermore, there has been a decline in the air, land, and sea transportation sectors; a decrease in foreign tourists visiting Indonesia; and adverse effects on the hospitality and restaurant sectors, among others, affecting both individual and corporate incomes (Hafidz et al, 2023;Nasution et al, 2020;U. Surahman et al, 2022;Yulianeu et al, 2020;Zusmelia et al, 2020).…”

Section: Introductionmentioning

confidence: 99%

Tax incentives during the Covid-19 pandemic: An Islamic economics perspective

Triwibowo,

Sugeng,

Baidhowi

2023

J. Islam. Econ. Lariba

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IntroductionThe economic impact of Covid-19 virus is also felt by the state revenue sector due to tax incentives.ObjectivesThis study aims to analyze the tax incentive policies implemented by the government during the Covid-19 pandemic in terms of objectives, impacts, and the concept of convenience from an Islamic economics perspective. MethodThis study uses a normative-juridical approach by examining tax incentive policies in the context of Islamic economic theory from philosophical and juridical perspectives.ResultsFrom an Islamic economic perspective, the existence of tax incentives seen from the objective of the results and benefits is appropriate because it creates maslahah in the midst of an emergency or critical situation. In addition, the convenience provided by the government in tax incentives if seen from Islamic law is rukshah, or convenience and understanding for citizens due to certain conditions, namely the Covid-19 pandemic. ImplicationsThis study contributes to the development of theoretical research in the field of macroeconomic policy from an Islamic perspective. This study can also be used as a reference by the government to provide tax incentives in times of similar crises.Originality/NoveltyThis study is unique in that it examines the problem of tax incentives from an Islamic perspective. As a country with the world's largest Muslim population, this study will enrich Islamic macroeconomic studies for policymaking in Indonesia.

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Entrepreneurial Interventions for crisis management: Lessons from the Covid-19 Pandemic's impact on entrepreneurial ventures

Krishnan

Ganesh

Rajendran

2022

International Journal of Disaster Risk Reduction

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Understanding the Strategic Plan in Managing Business Marketing in the Outbreak of Covid-19 in Indonesia

Cited by 4 publications

References 0 publications

Construction of Mathematical Model of Enterprise Marketing Economic Analysis Based on Neutral Analytic Hierarchy Process

Construction of Mathematical Model of Enterprise Marketing Economic Analysis Based on Neutral Analytic Hierarchy Process

Tax incentives during the Covid-19 pandemic: An Islamic economics perspective

Entrepreneurial Interventions for crisis management: Lessons from the Covid-19 Pandemic's impact on entrepreneurial ventures

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