2021
DOI: 10.7759/cureus.13325
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Using Google Trends and Twitter for Prostate Cancer Awareness: A Comparative Analysis of Prostate Cancer Awareness Month and Breast Cancer Awareness Month

Abstract: Background We evaluated (1) whether the public interest in prostate cancer and prostate cancer screening increased following Prostate Cancer Awareness Month (PCAM) and (2) whether PCAM was as effective as Breast Cancer Awareness Month (BCAM) at generating public interest. Methods Using Google Trends, we measured search volume in PCAM and BCAM. We used the search volume in Google Trends as a proxy for changes in public interest from January 01, 2009 to December 31, 2018 worldwid… Show more

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Cited by 12 publications
(7 citation statements)
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“…Our study shows a correlation between health campaign (BCAM) and search behaviors. This result supports previous studies that suggest that infoveillance can measure the success of a campaign in driving information-seeking behaviors in a population [28,29].…”
Section: Principal Findingssupporting
confidence: 91%
“…Our study shows a correlation between health campaign (BCAM) and search behaviors. This result supports previous studies that suggest that infoveillance can measure the success of a campaign in driving information-seeking behaviors in a population [28,29].…”
Section: Principal Findingssupporting
confidence: 91%
“…A síntese dos 19 artigos selecionados, em ordem crescente de data de publicação, pode ser visualizada no Quadro 2 [17][18][19][20][21][22][23][24][25][26][27][28][29][30][31][32][33][34][35] . Os estudos datam de 2017 a 2022, apontando para uma temática recente e em ascensão.…”
Section: Resultsunclassified
“…Our findings finally demonstrated that the accessibility to healthcare service and logistics for screening program has been recognized as the most powerful factor for seasonality of cancer diagnosis rather than the multifactorial etiology. Seasonal variation of cancer detection is a surrogate maker of effective cancer screening program from the perspective of increasing screening efforts for cancer diagnosis 21–23 …”
Section: Discussionmentioning
confidence: 99%