Using science communication research to practice iterative engagement in collaborative nutrient management

Abstract

Thoughtful science communication is essential for the success of collaborative, transdisciplinary environmental research. We present an innovative evaluation of a four-year pilot project that took a highly engaged and collaborative approach to managing excess nutrients in the Cape Cod region of Massachusetts, USA. The evaluation approach included mid- and end-of-project interviews with researchers and project partners and a reflection from the lead science communication researcher. We found that an effective science communication evaluation needs to be (1) adaptive, (2) multistage, (3) holistic and objective-based, and (4) democratic and reflexive. Results demonstrate that formative and end-of-project science communication evaluation of research projects lead to improved engagement that better meets all collaborators' needs.