Using UTAUT-3 to Understand the Adoption of Mobile Augmented Reality in Tourism (MART)

Pinto, Agostinho Sousa; Abreu, António; Costa, Eusébio; Paiva, Jerónimo

doi:10.1007/978-981-16-9701-2_30

Cited by 5 publications

(3 citation statements)

References 32 publications

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“…The studies that examine adoption of technology for banking services with UTAUT model are well established (Martins et al 2014 ; Bhatiasevi 2016 ; Sarfaraz 2017 ; Friadi et al 2018 ; Savic and Vasic 2019 ; Singh and Srivastava 2020 ; Yang et al 2021 ; Gupta and Dhingra 2022 ). Meanwhile, e-learning (Maphosa et al 2020 ; Raza et al 2021 ; Qiao et al 2021 ); tourism (Pinto et al 2022 ; Chang et al 2022 ; Godovykh et al 2022 ); mobile food delivery (Puriwat and Tripopsakul 2021a ); and online shopping (Erjavec and Manfreda 2022 ) are among the studies that use the UTAUT model to probe intention to use during the COVID-19 crisis. On the other hand, studies on electronic payment usage during the crisis are focused on supplementing additional factors to behavioural intention of adoption such as perceived security and personal innovativeness (Musyaffi et al 2021 ); user satisfaction (Santosa et al 2021 ); and perceived severity and self-efficacy (Upadhyay et al 2022 ).…”

Section: Literature Reviewmentioning

confidence: 99%

“…In the literature, previous studies examine factors influencing electronic banking services adoption, such as online banking, electronic banking, and mobile banking, using different theories and different model under a normal circumstance (Martins et al 2014 ; Bhatiasevi 2016 ; Sarfaraz 2017 ; Friadi et al 2018 ; Savic and Vasic 2019 ; Singh and Srivastava 2020 ; Yang et al 2021 ; Gupta and Dhingra 2022 ). Meanwhile, the studies that examined users’ intention to use technology during the COVID-19 crisis are dominant in the fields of learning (Maphosa et al 2020 ; Raza et al 2021 ; Qiao et al 2021 ), tourism (Pinto et al 2022 ; Chang et al 2022 ; Godovykh et al 2022 ), and online purchase (Erjavec and Manfreda 2022 ; Puriwat and Tripopsakul 2021a ), while studies on electronic payment usage during the crisis are focused on supplementing additional factors that influence intention of adoption to use (Musyaffi et al 2021 ; Santosa et al 2021 ; Upadhyay et al 2022 ).…”

Section: Introductionmentioning

confidence: 99%

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An empirical study to explore the influence of the COVID-19 crisis on consumers' behaviour towards cashless payment in Malaysia

Kosim

2022

J Financ Serv Mark

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To move into a cashless society, it is important to investigate how consumers’ behaviour changes, particularly in response to extraordinary circumstances. Despite the movement restrictions implemented, the acceleration of e-commerce, initiatives taken by the government, and the modern payment system in Malaysia, cash remains the prevalent payment method. Hence, this study investigates how the coronavirus disease (COVID-19) crisis influenced consumers’ perceptions and determines factors contributing to consumers’ behavioural intention to use cashless payment. The research framework for this study is based on the unified theory of acceptance and use of technology (UTAUT). The study collected a total of 463 responses from the online survey. The data of this study were analysed using partial least square modelling techniques. This study demonstrates that the crisis significantly and positively influences consumers’ perceptions of performance expectancy, effort expectancy, social influence, and facilitating conditions. All of these factors explain consumers’ behavioural intention to use cashless payment, except facilitating conditions. The findings acknowledge the impact of the health crisis on consumer perceptions and influence their behavioural intentions to use cashless payment.

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Section: Literature Reviewmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

An empirical study to explore the influence of the COVID-19 crisis on consumers' behaviour towards cashless payment in Malaysia

Kosim

2022

J Financ Serv Mark

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“…The Role of Human-Machine Interactive Devices for Post-COVID-19 Innovative Sustainable Tourism in Ho Chi Minh City, Vietnam [25].…”

Section: Year Title 2020mentioning

confidence: 99%

Smart Cities and Citizen Adoption: Exploring Tourist Digital Maturity for Personalizing Recommendations

2023

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Due to the irruption of new technologies in cities such as mobile applications, geographic information systems, internet of things (IoT), Big Data, or artificial intelligence (AI), new approaches to citizen management are being developed. The primary goal is to adapt citizen services to this evolving technological environment, thereby enhancing the overall urban experience. These new services can enable city governments and businesses to offer their citizens a truly immersive experience that facilitates their day-to-day lives and ultimately improves their standard of living. In this arena, it is important to emphasize that all investments in infrastructure and technological developments in Smart Cities will be wasted if the citizens for whom they have been created eventually do not use them for whatever reason. To avoid these kinds of problems, the citizens’ level of adaptation to the technologies should be evaluated. However, although much has been studied about new technological developments, studies to validate the actual impact and user acceptance of these technological models are much more limited. This work endeavors to address this deficiency by presenting a new model of personalized recommendations based in the technology acceptance model (TAM). To achieve the goal, this research introduces an assessment system for tourists’ digital maturity level (DMT) that combines a fuzzy 2-tuple linguistic model and the analytic hierarchy process (AHP). This approach aims to prioritize and personalize the connection and communication between tourists and Smart Cities based on the digital maturity level of the tourist. The results have shown a significant correlation between technology usage and the potential for personalized experiences in the context of tourism and Smart Cities.

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A systematic review of intention to use fitness apps (2020–2023)

Angosto,

García-Fernández,

Grimaldi-Puyana

2023

Humanit Soc Sci Commun

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Technology advances and digital transformation are constantly growing, resulting in an increase in the number of sports-related technologies and apps on the market, particularly during the COVID-19 pandemic. The aim of this study is to update a comprehensive evaluation of the literature published since 2020 on the desire to use and embrace fitness and physical activity-related apps. Using the PERSiST adapted from the PRISMA 2020 statement, a total of 29 articles that provide assessment models of sports consumers’ desires to utilise fitness applications were discovered. Several major conclusions emerge from the findings: (1) the use of alternative models to the Technology Acceptance Model has increased in recent years with new theories not derived from that model now being associated with it; (2) studies in Europe are increasing as well as a specifical interest in fitness apps; (3) the UTAUT and UTAUT2 model are more widely used within the sport sector and new models appear connected with behaviour intentions; and (4) the number of exogenous and endogenous variables that are linked to the main technology acceptance variables and their behavioral intentions is diverse within the academic literature. These findings could help technology managers to increase user communication, physical activity levels and participation in their fitness centres, as well as to modify the policies and services of sports organisations.

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Using UTAUT-3 to Understand the Adoption of Mobile Augmented Reality in Tourism (MART)

Cited by 5 publications

References 32 publications

An empirical study to explore the influence of the COVID-19 crisis on consumers' behaviour towards cashless payment in Malaysia

An empirical study to explore the influence of the COVID-19 crisis on consumers' behaviour towards cashless payment in Malaysia

Smart Cities and Citizen Adoption: Exploring Tourist Digital Maturity for Personalizing Recommendations

A systematic review of intention to use fitness apps (2020–2023)

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