Abstract:Capturing users' engagement is crucial for gathering feedback about the features of a software product. In a market-driven context, current approaches to collect and analyze users' feedback are based on techniques leveraging information extracted from product reviews and social media. These approaches are hardly applicable in bespoke software development, or in contexts in which one needs to gather information from specific users. In such cases, companies need to resort to face-to-face interviews to get feedba… Show more
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