“…Despite the importance of performance measurement systems and performance indicators on organizational and social life, there are relatively few studies which shift their attention to the valuation practices of how value is captured (Helgesson & Muniesa, 2013;Doganova et al, 2014) and "how performance as an object of knowledge is observed and "learnt"" (Mehrpouya & Samiolo, 2016, p.13; see also Chenhall et al, 2013). This paucity of research also resonates with the need to reconceptualise notions such as performance, employees and business units of traditional performance measurement descriptions in response to the social network and sharing economy business models which permeate today's digital age.…”