Value proposition of IoT-based products and services: a framework proposal

Molling, Graziela; Klein, Amarolinda Zanela

doi:10.1007/s12525-022-00548-w

Cited by 7 publications

(3 citation statements)

References 82 publications

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“…For example, the use of artificial intelligence and machine learning can generate economies of scale, improve process efficiency, and enhance business penetration, but such technologies can also destroy business value and sometimes with serious and irreversible consequences [7,[16][17][18][19][20]. Organizations have the task of balancing the potential and limitations of technologies in order to generate adequate value propositions, which becomes a critical aspect for any business model [21]. Echeverri and Skålén [22] recognize that interactive value formation does not just occur during dyadic interactions between customers and suppliers, as many VCD studies informed.…”

Section: Introductionmentioning

confidence: 99%

“…Digital transformation assists companies in creating value, considering their contribution to personalization, capillarity, integration, and optimization [24]. However, organizations have the task of considering the potentialities and limitations of technologies in order to generate appropriate value propositions, which becomes a critical aspect for the business model [21].…”

Section: Introductionmentioning

confidence: 99%

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Research Directions for Value Co-Destruction in Banking Digital Transformation

Borba¹

2023

E-Service Digital Innovation

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Digital transformation imposes an invisible legacy on managers: the destruction of value. Technology’s ability to make services intangible can lead to irreparable losses of value to businesses, resulting in a decline in economic potential and imposing a dictatorship of gratuitousness. To research how this happens and propose solutions, I analyze the trend of value co-destruction (VCD) in banking digital transformation. The ability to understand and predict such changes is important to guide the planning, implementation, and evaluation processes of business decisions, since the application of expert systems in decision support is common. Value creation is a central concept in business literature since companies create value through their operations and the delivery of services and products that meet the desires of their customers. However, the value can also be destroyed, causing the bankruptcy of companies and significant changes in the market. Through a semi-systematic review of the literature, I seek the theoretical guidelines of VCD in the context of online banking services. We found 112 articles related to the theme, and part of the systematic analysis of these articles is arranged in this work. The main objective of this theoretical essay is to evidence research propositions for analysis of VCD in the context of digital banking transformation.

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Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Research Directions for Value Co-Destruction in Banking Digital Transformation

Borba¹

2023

E-Service Digital Innovation

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“…Digital Transformation helps companies create value, considering its contribution to personalization, capillarity, integration, and optimization (Left-handed & Clear, 2020). However, organizations have the task of considering the potential and limitations of technologies to generate adequate value propositions, which becomes a critical aspect for the business model (Molling & Zanela Klein, 2022).…”

Section: Introductionmentioning

confidence: 99%

Value Co-Destruction in Digital Banking Transformation: Research Propositions

Borba

2022

ECIAIR

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Digital Transformation imposes an invisible legacy on managers: the destruction of value. The ability of technology to disseminate services can lead to irreparable losses of value for companies, resulting in the decline of economic potential and imposing a dictatorship of gratuitousness. To research how this happens and propose solutions, I analyze the trend of value co-destruction (VCD) in the Digital Bank Transformation. The ability to understand and predict such changes is important to guide the processes of planning, implementing, and evaluating business decisions. Value creation is a central concept in the business literature, as companies create value through their operations and the delivery of services and products that meet the desires of their customers. However, value can also be destroyed, causing companies to fail and significant changes in the market. Through a semi-systematic literature review, I seek the theoretical guidelines of VCD in the context of online banking. We found 112 articles related to the topic and part of the systematic analysis of these articles is available in this work. The main objective of this theoretical essay is to highlight research propositions for the analysis of VCD in the context of Digital Banking Transformation. For the main delivery, it is necessary to: 1) delimit the concepts related to Digital Transformation and VCD; 2) understand how the VCD process is configured; 3) define the mechanisms related to the VCD; and 4) gather characteristics of the financial services segment in the context of Digital Transformation. Two proposals were proposed for future research.

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Investment Risk Analysis and Countermeasure in Five Central Asian Countries for Chinese Investors

2023

Lecture Notes in Business Information Processing

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Value proposition of IoT-based products and services: a framework proposal

Cited by 7 publications

References 82 publications

Research Directions for Value Co-Destruction in Banking Digital Transformation

Research Directions for Value Co-Destruction in Banking Digital Transformation

Value Co-Destruction in Digital Banking Transformation: Research Propositions

Investment Risk Analysis and Countermeasure in Five Central Asian Countries for Chinese Investors

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