This study substantiates the feasibility of implementing Web 2.0 services in practical educational activities and classifies the main types of Web 2.0 services adaptive to educational goals. A survey of 58 teachers from the First Moscow State Medical University, Kuban State Technological University, the Herzen State Pedagogical University of Russia, and Yelabuga Institute of Kazan (Volga Region) Federal University was conducted; their pedagogical experiences interacting with Web 2.0 services were considered in order to provide effective technological support for educational interactions in the context of distance learning in the era of COVID-19. The survey results showed that the most popular Web 2.0 services teachers use in distance learning include social networking services and virtual meeting and conference services. The study confirmed that using Web 2.0 services in educational processes can ensure high-quality digital pedagogy.