2011
DOI: 10.4000/signata.526
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What is cognitive semiotics? A new paradigm in the study of meaning

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Cited by 14 publications
(7 citation statements)
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“…Recent empirical biosemiotic research (Lancaster, 2014;Viana, 2017) links multimodality with a notion of symbol as reliant upon iconicity and indexicality, as stemming from Peirce. This echoes Jakobson's (1965) criticism of the arbitrariness hypothesis in linguisitcs, and Brandt's (2011) founding of cognitive semiotics, both relying on the Peircean differentiation and continuity of icon, index and symbol in representation. Another complementary but related justification consists in the recent effort to approach cultural phenomena from a distinctively biosemiotic perspective (Cobley, 2010(Cobley, , 2016Olteanu, 2019;Rodríguez Higuera, 2018).…”
Section: Introductionsupporting
confidence: 63%
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“…Recent empirical biosemiotic research (Lancaster, 2014;Viana, 2017) links multimodality with a notion of symbol as reliant upon iconicity and indexicality, as stemming from Peirce. This echoes Jakobson's (1965) criticism of the arbitrariness hypothesis in linguisitcs, and Brandt's (2011) founding of cognitive semiotics, both relying on the Peircean differentiation and continuity of icon, index and symbol in representation. Another complementary but related justification consists in the recent effort to approach cultural phenomena from a distinctively biosemiotic perspective (Cobley, 2010(Cobley, , 2016Olteanu, 2019;Rodríguez Higuera, 2018).…”
Section: Introductionsupporting
confidence: 63%
“…Also, the recent development of cognitive semiotics (Zlatev, 2015;Zlatev et al, 2016;Brandt, 2020;Paolucci, 2020), based on cognitive linguistics, reveals the epistemological need for bridging these theories. It is particularly in the scope of cognitive semiotics (Brandt, 2011) that the conflict between embodiment theory and the classic Saussurean ( de Saussure, 1959de Saussure, [1916: 67-70) notion of the sign as linear and arbitrary has been observed. I mention that this paper does not aim to criticize or comment in any way on the authentic theory of Ferdinand de Saussure.…”
Section: Introductionmentioning
confidence: 99%
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“…Merleau‐Ponty, ). Like in cognitive semantics, in semiotics, the iconic turn implies a morphological turn (Stjernfelt, , p. 53, see also Brandt, , p. 51). If meaning is articulated schematically then it involves certain embodied forms.…”
Section: The Possibilities Latent In Peirce's Pragmatismmentioning
confidence: 99%
“…Es decir, durante las instancias de enseñanza en las que él participa, el docente involucra todos los aspectos que lo constituyen como persona. Dicho de otro modo, el docente no sólo crea y facilita instancias de circulación de contenidos técnico-vocales, sino que, al hacer esto, se involucra por entero, poniendo en juego en el campo pedagógico vectores de otras índoles (emociones, disposiciones corporales, significados culturales, normas, principios éticos y morales, juicios psicológi-cos, expectativas, elaboraciones de experiencias, memorias, entre otros) (Bhatara, Laukka y Levitin, 2007;Brandt, 2011;Johnston y Malabou, 2013;McLaren, 1984).…”
Section: Del Profesor/docente Y El Involucramiento Que Su Trabajo Preunclassified