“…The POOGI heuristics met with harsh criticism from academic community. The main reason of academic scepticism is the manner of products/jobs selection targeted to the constraint(s) utilization which does not give the optimal solution associated with maximizing net profit and return of investment in the long-term period (Ifandoudas & Gurd, 2010), (Souza, Sobreiro, Nagano & Manfrinato, 2013). In addition, the theory of constraints does not disclose the relationship between the operating activities of the production company and the valuation of products, although the price of each product is one of the key parameters for throughput calculation Ti.…”