“…In addition, the causal relationship between PEOU and PE is not clear. PE has been conceptualized as an antecedent of PEOU (PE→PEOU) (e.g., Venkatesh, 2000;Venkatesh, Speier, & Morris, 2002;Yi & Hwang, 2003) or as a consequence of PEOU (PEOU→PE) (e.g., Davis et al, 1992;Igbaria, Iivari, & Maragahh, 1995;Igbaria, Parasuraman, & Baroudi, 1996;Teo, Lim, & Lai, 1999;Van der Heijden, 2004). The conflicting arguments could be problematic since researchers have to propose both causal connectedness and causal direction among constructs when studying mediating effects.…”