2018
DOI: 10.1002/j.2831-865x.2018.tb00239.x
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Why Mario Works: Super Mario as Transformative Icon for the Working Class

G. Christopher Williams,
Brady Simenson

Abstract: Nintendo's Mario has transcended the realm of character and sits firmly in the realm of icon. Despite his appearance as a simple working man, nevertheless, just as Mario takes different forms throughout his adventure series, he is also a pliable figure of transformation throughout culture in general. Mario is a transformative and easily adaptable figure in the lineage of silent film stars, but Mario echoes them even further as a specifically transformative hero of the working class, a group who greatly desire … Show more

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