M&K Medien & Kommunikationswissenschaft
 2008
DOI: 10.5771/1615-634x-2008-3-368
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Zum Einfluss von Fallbeispielen und furchterregenden Bildern auf die Wirksamkeit von Gesundheitsflyern zum Thema Adipositas

Constanze Rossmann1,
Tanja Pfister2
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