10 Pasos Para Desarrollar Un Plan Estratégico Y Un Business Model Canvas

Vicedo, Josep Capó; Rodríguez, Borja Ortiz

doi:10.17993/3cemp.2015.040424.231-247

Cited by 3 publications

(4 citation statements)

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“…It can be claimed that the BMC can be enriched through hybridization with the Kano model, as presented and sustained in this research, by correcting the deficiency that, at the time, was posited by (Cap o Vicedo and Ortiz Rodríguez, 2015) with reference to the lack of depth in its data, so that it contributes to improving business decision processes regarding the offer of products and services, whether technology-based or of a different nature.…”

Section: Discussionmentioning

confidence: 82%

“…The studies developed thus far regarding the Kano model and the BMC do not show the existence of a hybridization of both models (particularly regarding the use of the results from the Kano model as input in the different blocks of the structuring and systematization of the BMC to generate value in the business idea), thus correcting the negative aspect posited by (Cap o Vicedo and Ortiz Rodríguez, 2015) as outlined previously herein. Likewise, it has been pointed out that the application of the Kano model in the aeronautical and aerospace sector is mostly restricted to the study of an assessment of the quality of the airlines' services in regards to customer satisfaction (Basfirinci and Mitra, 2015) and retention of clients (C.-H. Wang and Fong, 2016) and not specifically in the offer of aeronautical parts design or manufacturing services.…”

Section: Introductionmentioning

confidence: 80%

“…One of the business models that is especially effective for startups and commercial players is the Business Model Canvas (BMC) ( Prasetyawan et al., 2018 ), which rationally describes how value is built and delivered to the customer (G. Wang and Hwa, 2019 ) on a canvas consisting of 9 blocks divided into four groups: what, how, who, and how much ( Azevedo et al., 2018 ). However, as propounded by ( Capó Vicedo and Ortiz Rodríguez, 2015 ), one aspect to consider about the BMC is that it lacks depth in terms of its data.…”

Section: Introductionmentioning

confidence: 99%

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Hybridization of the Kano model and business model canvas: aeronautical and metalworking industry in Bogota, Colombia

Montenegro

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Heliyon

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The aeronautical and metalworking industrial sector lies within an active environment, which is a characteristic of globalization as well as the implementation of new, innovative, and revolutionary technologies that allow for the dynamization of endogenous and exogenous processes of organizations, thus reaping benefits for such companies. This study aimed to generate a generalized methodology that led to the hybridization of the Kano model and Business Model Canvas. A Kano questionnaire was implemented in 105 organizations of the aeronautical and metalworking sector in Bogota, Colombia to assess the attributes of a technology-based product (digital platform) to be offered by the company Aerospace Business Group LLC; its results were integrated into the Business Model Canvas. It was ascertained that all attributes contributed to customer satisfaction and were distributed into three blocks of the Business Model Canvas. This hybridization aids in the development of better structured businesses, thus reducing risks and maximizing opportunities.

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Section: Discussionmentioning

confidence: 82%

Section: Introductionmentioning

confidence: 80%

Section: Introductionmentioning

confidence: 99%

See 1 more Smart Citation

Hybridization of the Kano model and business model canvas: aeronautical and metalworking industry in Bogota, Colombia

Montenegro

Contreras

Sáenz

2021

Heliyon

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“…Estos cuatro pasos garantizan una toma de decisiones informada, una implementación efectiva y un monitoreo adecuado del progreso. (3) PROPUESTA DE ESTRATEGIA 1. Análisis a. Recopilación de datos: identificar y recopilar publicaciones científicas relevantes en el ámbito de la salud, utilizando bases de datos bibliográficas como PubMed, Scopus, Web of Science, entre otros.…”

Section: Concepción De La Estrategiaunclassified

Identifying promising research areas in health using bibliometric analysis

Castillo

2022

Data & Metadata

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The increasing complexity and evolution of health research have led to the need for identifying niches and potential research areas to foster innovation and improve outcomes in medical care. Bibliometric analyses offer an objective and quantitative tool for evaluating scientific output, impact, and trends in the health field. Developing a strategy to discover niches or potential research areas in health based on bibliometric analyses aids in identifying opportunities for advancing scientific knowledge and enhancing the population's quality of life. The utilization of this approach is expected to strengthen the competitive position of research institutions and create a positive impact on medical care and public health.

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Change of business models of Ukrainian insurance companies in the conditions of COVID-19

Polinkevych

Glonti

Baranova

et al. 2022

Insurance Markets and Companies

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Insurance companies form their own business models based on the interests of stakeholders. Changes in business models are due to the impact of COVID-19, deepening digitalization and customer orientation. Accordingly, the aim of the study is to systematize the approaches to business models of insurance companies using emerging market country (Ukraine) as an example, and to show the change in a business model according to the CANVAS approach under the influence pandemic. In accordance with the purpose of the study, business models of insurance companies were systematized and grouped into blocks: value-based, structural, complex, and strategic. The strategic block identifies strategic changes in the activities of insurance companies and reflects trends on the insurance market. With this in mind, business models of insurance companies should reflect the set of strategic decisions, their architecture, structure and facilitate the management of value creation operations on the insurance market. Business models have changed from traditional to innovative, hybrid and digital-oriented. The main changes in the business models of insurance companies are omnichannel communications, the launch of chatbots, Big Data, Mobile ID, Bank ID, online access to registers, Blockchain. The COVID-19 pandemic has led to a shift in business models towards socially responsible business and adherence to sustainable development goals.

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10 Pasos Para Desarrollar Un Plan Estratégico Y Un Business Model Canvas

Cited by 3 publications

References 0 publications

Hybridization of the Kano model and business model canvas: aeronautical and metalworking industry in Bogota, Colombia

Hybridization of the Kano model and business model canvas: aeronautical and metalworking industry in Bogota, Colombia

Identifying promising research areas in health using bibliometric analysis

Change of business models of Ukrainian insurance companies in the conditions of COVID-19

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