“…The current state of the science for non-Newtonian flow modeling in porous media is highly empirical, requiring experimentation or modeling results for every non-Newtonian fluid of interest, flowing within every geometry of interest over a wide range of flow rates to produce statistically fit parameters to be predictive [17,[31][32][33]. Models used are based on Darcy's law, assuming that the hydraulic conductivity of the system can be broken apart into a geometric intrinsic permeability term and a viscosity term, which in the case of non-Newtonian fluid flow is called the effective viscosity [17,20,31,32,[34][35][36][37][38][39][40][41][42]. Due to the ad hoc nature of the effective viscosity assumption, there is confusion as to what such a parameter means physically, with some suggesting that it represents the viscosity at the fluid-solid interface [34,35], that it is the average viscosity throughout the fluid [20,29,41], that it is a "fictitious" viscosity [17,31,38], and that it is a "macroscopic" viscosity [32].…”