Three-dimensional (3D) forming of fibre-based materials has been a topic of growing interest over recent years and 3D forming processes using hydroforming, press forming and deep drawing processes have been widely explored. Thermoforming as a potential alternative method for forming these materials remains, however, relatively understudied. This research attempts to provide a fundamental understanding of the thermoforming limitations of plastic-coated paperboards. In the work, a variety of commercial paperboards are subjected to experimental tests with different forming parameters and moulding depths. Shape accuracy, maximum acquired depth, thickness distribution behaviour and damage mechanisms are used to evaluate thermoformability, and the results linked to the material properties and forming conditions. The research findings indicate that the plastic-coated paperboards studied are thermoformable but only in simple geometric shapes and with low mould depths.Unlike plastic, thermoforming can result in thickness increase in plastic-coated paperboards, which is thought to be a result of out-of-plane auxetic behaviour of paperboards. Paperboard thermoforming was also found to be hindered by rupture, blistering and curling defects. Tensile strain at break is the key factor determining thermoformability. Additionally, the density of the paperboard can impact the heating step and the rate at which the moisture content of the material changes during the forming process. Furthermore, it was observed that changes in process parameters affected materials differently, with the direction and rate of change differing based on the material being used.