7. Emotion concepts in context: Figurative conceptualizations of hayâ ‘self-restraint’ in Persian

Bakhtiar, Mohsen

doi:10.1515/9783110582758-008

Cited by 4 publications

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“…anger, for example, is one of the most investigated ones, while other moral emotions like pride and shame have received comparatively less attention (for a definition of moral emotion and how shame and pride fit in the category, see Cova et al, 2015). Most of the CMT work on pride and shame has focused on English (including diachronic accounts) (Kövecses, 1986(Kövecses, , 1990(Kövecses, , 2000Tissari, 2006a, b;Díaz-Vera & Manrique-Antón, 2015), but it also includes less investigated languages like German (Oster, 2010), Serbian (Broćić, 2018(Broćić, , 2019, or Persian (Bakhtiar, 2018). Interestingly, these works suggest that the underlying system of conceptual metaphors and metonymies contributing to the representation of pride and shame is reasonably stable across languages, at least in their most general formulation.…”

Section: Introductionmentioning

confidence: 99%

“…Table 1 includes mappings reported for pride and related concepts (vanity, conceit, dignity, self-esteem, self-respect) in present-day English, Early Modern English, Late Modern English, Old English, German, Spanish and Serbian (Kövecses, 1986(Kövecses, , 1990(Kövecses, , 2000Tissari, 2006b;Oster, 2010;Broćić, 2018Broćić, , 2019. Table 2, reports on mappings for shame and related concepts (embarrassment, modesty and guilt), in present-day English, Late Modern English, Early Modern English, Middle English, Old English, Old Norse, and Persian (Holland & Kipnis, 1995;Kövecses, 2000;Tissari, 2006a;Bakhtiar, 2018;Díaz-Vera & Manrique-Antón, 2015;Broćić, 2018). Most mappings are shared with other emotions, of course, since there are hardly any emotion-specific metaphors or metonymies (Kövecses, 1998).…”

Section: Introductionmentioning

confidence: 99%

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The size of shame and pride

Soriano

Valenzuela

2022

RCL

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We investigate the figurative size (big or small) that more naturally fits the conceptual representation of the moral emotion concepts pride and shame. We hypothesize the pairings pride-big and shame-small to be more natural than their counterparts, because of the emotions’ expressive profile: pride’s expanded body posture makes us look big, while shame’s shrunk body posture makes us look small. These effects are part of the folk model of pride and shame observed in language and the mapping can be best described as metonymic. An Implicit Association Test is used to investigate the existence of these conceptual pairings in Spanish. Faster reaction times and fewer errors were observed for metonymy-congruent compared to incongruent pairs. These results provide the first empirical evidence of a cognitive association coherent with our hypothesized metonymic link and constitute an empirical psycholinguistic contribution to the study of conceptual metonymy.

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Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

The size of shame and pride

Soriano

Valenzuela

2022

RCL

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Multimodal manifestation of ta’ârof in Persian

Farahandouz

Moallemi

2023

Pragmatics &Amp; Beyond New Series

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The present research investigates the multimodal aspect of ta’ârof, a politeness ritual essential in many interpersonal interactions in Persian. We studied the opening sequences of interactions in an Iranian talk show to illustrate how gestures are used to express self-lowering and other-raising strategies between the host of the show and his guests. To analyze our corpus, we used NEUROGES® coding system to annotate gestures. Three categories of gestures (on body, on person, and egocentric deictic) were investigated and the results showed that they all have a pragmatic performative function and contribute to the meaning construction of ta’ârof in greeting sequences. In addition, age and gender have been identified as influential factors in the use of gesture to express politeness in Persian.

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A cognitive linguistic view of control mechanism in Iranian culture

Bakhtiar

2019

RCL

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This research deals with the conceptualizations of effat in Persian and seeks to find out how this cultural key concept regulates the sexuality of Iranians. The analysis of the data collected from the Persian newspaper Kayhan indicates that effat is part of a larger cultural model that operates to restrict the sexuality of Iranians and keep the sexes segregated. The analysis demonstrates that effat exclusively functions to discipline the body and set limits to bodily desires. Within the identified cultural model, effat’s main task is to segregate men and women by creating a cover/barrier between them, blocking/concealing the ways through which sexual desire might be aroused. The results show that metaphor is the primary means of representing the functions of effat. The effat is a curtain and effat is a barrier metaphors mark the boundaries between individuals and prohibited areas of the culture. Moreover, metaphors contribute to discovering the relationship between effat and its most related concepts. Metaphorical conceptualizations of effat provide significant evidence as to how embodied experience is informed and constituted by culture. The research also finds that the body bears the imprint of effat. Compared to anthropological accounts, this research provides a more comprehensive image of this concept by simultaneously taking into account the role of bodily, cognitive, social-cultural, and discursive representations in the formation of the cultural model of effat.

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7. Emotion concepts in context: Figurative conceptualizations of hayâ ‘self-restraint’ in Persian

Cited by 4 publications

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The size of shame and pride

The size of shame and pride

Multimodal manifestation of ta’ârof in Persian

A cognitive linguistic view of control mechanism in Iranian culture

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