Survey Research Methods 2018
DOI: 10.18148/srm/2018.v12i3.7207
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A Closer Look at Attitude Scales with Positive and Negative Items. Response Latency Perspectives on Measurement Quality

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Cited by 4 publications
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“…The distinction between positive and negative attitudes towards technology allowed us to analyse the ambivalence of technology perceptions of respondents. In general, it is common in survey research that negative and positive dimensions do not demonstrate a common one-factor solution [52].…”
Section: B Measuresmentioning
confidence: 99%
“…The distinction between positive and negative attitudes towards technology allowed us to analyse the ambivalence of technology perceptions of respondents. In general, it is common in survey research that negative and positive dimensions do not demonstrate a common one-factor solution [52].…”
Section: B Measuresmentioning
confidence: 99%
“…Therefore, to obtain valid and reliable measures, precautions are needed to mitigate these biases. Inclusion of reverse items (negative items) to the scale is a commonly proposed antidote to cope with response biases, especially acquiescence and dissent types (Ahlawat, 1985;Bandalos, 2018;Coolican, 2013;Bolt et al 2020;Mayerl & Giehl, 2018). Reverse items function as cognitive "speed bumps" (Podsakoff et al, 2003) and can make respondents read the items more carefully, thereby reducing the probabilities of giving distracted and more generalized responses (Locker et al, 2007).…”
Section: Introductionmentioning
confidence: 99%