A Comparative Study on Conventional versus Immersive Service Prototyping (VR, AR, MR)

Razek, Abdul Rahman Abdel; Husen, Christian van; Pallot, Marc; Richir, Simon

doi:10.1145/3234253.3234296

Cited by 18 publications

(3 citation statements)

References 35 publications

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“…An effective way for product developers to prototype iteratively for product user interactions within short durations and at a low cost is to use Virtual Reality (VR) (Bruseberg & McDonagh Philp, 2020;Füller & Matzler, 2007;Ferrise, et al, 2013b). Recently, different VR environments have been increasingly adopted to run tests characterized by a higher degree of interactivity compared to traditional prototyping experiences, such as Immersive Service Prototyping (Razek, et al, 2018). VR is gaining traction in fields like surgical training, rehabilitation, STEM education, industrial design, architecture, real estate, etc.…”

Section: Introductionmentioning

confidence: 99%

Prototyping in Social Vr: Anticipate the Unanticipated Outcomes of Interactions Between Ai-Powered Solutions and Users

et al. 2021

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Interactions of users with AI powered solutions (AIPS) have the potential to affect collective behaviours and amplify unanticipated outcomes. Product developers, organisations, and companies are increasingly being expected to take responsibility for the unanticipated outcomes of their products. In this paper we explore a proactive approach to prototyping AIPS-user interactions using Social Virtual Reality (SVR) environments that allows for the anticipation of potential outcomes. We contend that doing so would limit the detrimental effect outcomes could have on product developers' resources and reputation

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Section: Introductionmentioning

confidence: 99%

Prototyping in Social Vr: Anticipate the Unanticipated Outcomes of Interactions Between Ai-Powered Solutions and Users

et al. 2021

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“…AR is used by various industries for product design; according to ref. [11], immersive service prototyping is in significant demand in the service design sector. AR has also been used in academics [12], aeronautics [13], and military [14].…”

Section: Introductionmentioning

confidence: 99%

Systematic review and meta-analysis of augmented reality in medicine, retail, and games

Parekh

Patel

et al. 2020

Vis. Comput. Ind. Biomed. Art

123

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This paper presents a detailed review of the applications of augmented reality (AR) in three important fields where AR use is currently increasing. The objective of this study is to highlight how AR improves and enhances the user experience in entertainment, medicine, and retail. The authors briefly introduce the topic of AR and discuss its differences from virtual reality. They also explain the software and hardware technologies required for implementing an AR system and the different types of displays required for enhancing the user experience. The growth of AR in markets is also briefly discussed. In the three sections of the paper, the applications of AR are discussed. The use of AR in multiplayer gaming, computer games, broadcasting, and multimedia videos, as an aspect of entertainment and gaming is highlighted. AR in medicine involves the use of AR in medical healing, medical training, medical teaching, surgery, and post-medical treatment. AR in retail was discussed in terms of its uses in advertisement, marketing, fashion retail, and online shopping. The authors concluded the paper by detailing the future use of AR and its advantages and disadvantages in the current scenario.

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“…One of the stages is prototyping, where a minimum viable product is created to test the feasibility of an idea or a feature. The prototyping process can be enhanced with the help of Virtual Reality (VR) where designers can create immersive experiences as prototypes (which will be referred to as immersive prototypes hereafter) for testing, such as service prototypes as described in [4]. There are various VR hardware devices existing in the market, but Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page.…”

Section: Introductionmentioning

confidence: 99%

A framework for scalable tracking of physical objects to enhance immersive prototyping for design thinking

Fan

Pong

2020

Symposium on Spatial User Interaction

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Design thinking is regarded as one of the important problemsolving skills that include a prototyping stage for early testing the feasibility of an idea. With the advancement in technologies, virtual reality is being applied to create immersive experiences in design prototyping. While tracking physical objects and visualizing the tracking in the virtual world could enhance the immersive experiences, existing tracking devices are not easy to set up and might not scale cost-effectively in multiuser scenarios. The aim of this study is, therefore, to propose a framework for using simple and low-cost hardware for tracking physical objects in a multiuser environment. A sample implementation along with demonstrations on the tracking are also presented. CCS CONCEPTS • Human-centered computing → Interaction devices.

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A Comparative Study on Conventional versus Immersive Service Prototyping (VR, AR, MR)

Cited by 18 publications

References 35 publications

Prototyping in Social Vr: Anticipate the Unanticipated Outcomes of Interactions Between Ai-Powered Solutions and Users

Prototyping in Social Vr: Anticipate the Unanticipated Outcomes of Interactions Between Ai-Powered Solutions and Users

Systematic review and meta-analysis of augmented reality in medicine, retail, and games

A framework for scalable tracking of physical objects to enhance immersive prototyping for design thinking

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