Generative response modeling is an approach to test development and response modeling that calls for the creation of items in such a way that the parameters of the items on some response model can be anticipated through knowledge of the psychological processes and knowledge required to respond to the item. That is, the computer would not merely retrieve an item from a database, as is the case in adaptive testing, but would compose it, or assist in doing so, according to desired specifications. This approach to assessment has implications for both the economics and validity of computer administered tests. To illustrate the concept, a system for measuring writing skills will be outlined where the examinee is expected to rewrite sentences, rather than just recognize errors in a sentence, using a multiple choice format. The possibility of estimating the psychometric parameters of items based on a psychological analysis of the response process will then be examined and shown to be feasible. Such estimates are less precise than estimates based on large samples of test takers. A Monte Carlo study is presented to investigate the possibility of compensating for that imprecision when estimating ability or proficiency. The paper concludes that a generative approach is feasible, and can be a mechanism for taking advantage of the considerable investment required for computer-based testing.Generative response modeling 3 Generative response modeling: Leveraging the computer as a test delivery medium Although the use of computers in testing was envisioned several decades ago (e.g., Green, 1964;Weiss, 1978), it is only recently that nationally administered tests have become operationally feasible for licensing exams (e.g., Lewis and Sheehan, 1990), placement (e.g., Ward, 1984), and admission tests (e.g., Wainer, H., Dorans, N. J., Flaugher, R., Green, B. F., Mislevy, R. J., Steinberg, L., Thissen, D., 1990). Interestingly, the major hurdles along the way to implementation were not psychometric per se, but rather organizational, economical, and technological. Indeed, from the point of view of a testing organization, the implementation of computer-based testing requires a substantial "reengineering" of major aspects of the test production process. However, had a research foundation for creative use ofthe computer not been laid out well before the wide availability of computing power (e.g., Lord, 1980), it is likely that today's computer-based tests would not have taken full advantage of the computer as a medium of delivery. Research must continue to insure that this will be the case in the future and that better tests, not just more economical or convenient ones, will be developed. One possibility is to take advantage of the computer to administer performance-based or open-ended exams that may not have been feasible in a paper and pencil format. A major hurdle in the implementation of performance-based exams is the cost of scoring. Thus, the use of computers to score openended responses (e.g., Bejar, 1991;Bennett, 1993;Bra...