“…Some microbes provide benefits for their macroalgal hosts by improving nutrient acquisition (Chisholm, Douga, Ageron, Grimont, & Jaubert, ; Croft, Lawrence, Raux‐Deery, Warren, & Smith, ; Ilead & Carpenter, ; Rosenberg & Paerl, ), promoting settlement and growth (Joint et al., ) and priming immune responses against potential pathogens (Armstrong, Yan, Boyd, Wright, & Burgess, ; Dobretsov & Qian, ; Küpper, Müller, Peters, Kloareg, & Potin, ; Maximilian et al., ; Steinberg, Schneider, & Kjelleberg, ; Weinberger, ). Other microbes, however, cause tissue bleaching (Case et al., ; Zozaya‐Valdes, Egan, & Thomas, ) and initiate or exasperate tissue degradation (Egan et al., ; Küpper et al., ). It is important to understand the assembly of macroalgal microbiota to gain insight into the factors that promote establishment and growth of beneficial or pathogenic microbes.…”