A reactivity control method was proposed for a boiling water reactor (BWR) fuel bundle, which has a potential for higher burnup with an increase in fuel enrichment. The new method optimized the distribution and amount of nonboiling water area in a fuel bundle in order to enhance the reactivity control capacity.Using the method, a 9x9 lattice fuel bundle with a small-sized channel box, large-sized water rods and a reduced fuel rod diameter was proposed for the discharged burnup of 70 GWd/t and the operational cycle length of 18 months. The core, which consists of the proposed fuel bundles with the bundle-averaged enrichment of 5.8)',;' and includes other modifications concerning a neutron low leakage loading pattern, natural uranium axial blankets, and spectral shift with recirculation flow control, has a cold shutdown margin greater than the design limit (15'~ dk) with minimum fuel bundle shuffling. Further, it has potentials for natural uranium savings of about 20)',;' per unit power and reduction in the amount of reprocessing of about 60)'~ per unit power, compared with current BWR designs.