This paper reports a computer software platform for rapid product development in one-of-akind production (OKP) in a global and virtual manufacturing environment. The OKP companies in this paper are understood as product oriented manufacturing companies which adopt a market competitive strategy as so-called engineer to order, i.e. design a product according to customer's requirements. Since this research program has been funded by New Zealand government and the most of manufacturing companies in New Zealand are small and middle sized companies, this research has focused its emphasis on the small and middle sized OKP companies. The typical ones in line with this OKP definition are for instance an injection mould/tool manufacturing company (or shop floor), a customised sheet metal product manufacturing company, or a CNC machining shop floor. To shorten the product development cycle time and reduce the cost at same time in these OKP companies, various computer communication and computer aided engineering and management techniques have been applied. To integrate these computer technologies to achieve a rational use of these technologies, we proposed this computer aided product development platform, which is based on a concept of Prototype based incremental product development. This platform consists of a number of computer models and systems/sub-systems. To illustrate the feasibility of this platform, some industrial implementations are also discussed in this paper. Keywords One-of-a-kind production (OKP), product data management, rapid product development, virtual manufacturing, and worldwide web (WWW).