“…In these publications, the broadly understood mission is discussed alongside concepts such as human resource management (Kim and Wook Lee, 2007;Brown and Yoshioka, 2003;Wilson and Gislason, 2009;Akinlade and Shalack, 2017), strategic management (Krug and Weinberg, 2004; van der Pijl and Sminia, 2004) and innovation management (McDonald, 2007). Sector-specific analyses have also been performed, in which the mission is discussed in the context of hospitals (Bart and Hupfer, 2004;Bolon, 2005;Chapman and Varda, 2017), schools and universities (Boerema, 2006;Morphew and Hartley, 2006;Holosko et al, 2015;Wilkerson and Evans, 2018), social services (Christensen and Ebrahim, 2006) etc.…”