Background: Choline phosphorylation is the first step of phosphatidylcholine synthesis. Results: Toxoplasma gondii expresses a novel choline kinase forming cytosolic clusters. Its conditional mutagenesis identifies a cryptic exon-promoter. Besides, the parasite mutant displays a normal growth despite a substantial depletion of PtdCho. Conclusion: Plasticity of gene expression and membrane biogenesis are revealed. Significance: Adaptation of an intracellular pathogen to metabolic perturbations and disparate host cells can thus be ensured.