A Design Strategy for Turning Local Culture into Global Market Products

Hsu, Chi-Hsien; Chang, Shu-Hsuan; Lin, Rungtai

doi:10.5057/ijae.12.275

Cited by 30 publications

(16 citation statements)

References 18 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Products are the realization of inner thoughts and expressions. When the designer's thoughts are consistent with the consumer's, they can be more easily conveyed [28,[36][37][38].…”

Section: Research Framework For Evaluating Microfilmmentioning

confidence: 99%

Empirical Study of Communication of Audience Cognition of Environmental Awareness

Gao

Tsai

et al. 2018

Sustainability

Self Cite

View full text Add to dashboard Cite

Environmental protection is a vital issue nowadays. Many scholars typically focused on the social aspects of it in their research. For the practical implementation of environmental protection, raising environmental awareness is crucial. With the rapid development of digital media, animation is now used to effectively convey this issue of concern. This study employed qualitative and quantitative methods to explore the effects of viewers' esthetic experiences and preferences for an original environmental protection-themed sand animation in order to understand cognitive differences between viewers regarding film and television. We selected critical social issues and a popular sand animation for this study. Analyzing the cognitive differences and preferences of the viewers, we identified key factors that attract viewers. The findings were as follows: (1) People gain clear cognition of the environmental protection theme from the sand animation. (2) Innovative perspectives gain recognition more easily.(3) Propagation of environmental awareness to audiences is possible through fiction. (4) Age and professional background cause differences in cognition of film by audience. (5) Different elements of film have different effects on creative intensity and cultural depth.

show abstract

“…Products are the realization of inner thoughts and expressions. When the designer's thoughts are consistent with the consumer's, they can be more easily conveyed [28,[36][37][38].…”

Section: Research Framework For Evaluating Microfilmmentioning

confidence: 99%

Empirical Study of Communication of Audience Cognition of Environmental Awareness

Gao

Tsai

et al. 2018

Sustainability

Self Cite

View full text Add to dashboard Cite

show abstract

“…The subjects were then asked to follow the procedure to finish each experiment. The experiments were conducted at least one week apart and had no time limit; generally, each subject completed the experiment within 20 minutes (Hsu, Chang, & Lin, 2013).…”

Section: Methodsmentioning

confidence: 99%

The Cognition of Turning Poetry Into Painting

Lin¹,

Chen²,

Chen³

et al. 2015

UCER-B

View full text Add to dashboard Cite

This study used the fuzzy approach to investigate the cognition of emotional responses and visual scenes when turning poetry into painting. In Experiment I, subjects were asked to match a painting with a poetic title based on their emotional responses. Experiment II used a fuzzy rating by which subjects were asked to subjectively evaluate the degree of overall fitness, as well as the degree of fitness between each poem and the emotional responses to and scenes of the paintings. The results show that the fuzzy approach can be applied for the effective evaluation of paintings and can provide artists with an idea of how to concentrate their efforts at the creation stage and improve communication with viewers.

show abstract

“…Designing culture into products will be a design approach in the global market. Using Cultural features to add extra value to a product can benefit not only economic growth, but also promote unique local culture in the global market [1][2][3]. From the design point of view, culture plays an important role in the design field, and cross-cultural design will be a key design evaluation point in the future [4,5].…”

Section: Introductionmentioning

confidence: 99%

Acculturation in Human Culture Interaction - A Case Study of Culture Meaning in Cultural Product Design

Lin¹

2018

EOIJ

Self Cite

View full text Add to dashboard Cite

Acculturation plays an important role in cultural product design with embedded information technologies. Therefore designing culture into products will become a design approach in interaction design. Interaction design has switched focus from usability and cognitive ergonomics to the affective aspects of user interactive experience. For cultural product design, we need a better understanding of acculturation in human-culture interaction not just for taking part in the cultural context, but also for developing the interactive experience of users. The framework for human-culture interaction in design process proposed and discussed in this paper is of value for acculturation in cultural product design. The framework also can help designers to consider how to design "culture features" into cultural products as well as provide users with a valuable reference for understanding interactive experience in products. While cultural features become an important issue in the interactive user experience, we need a better understanding of the acculturation process not only for the designer's model, but also for that of the user. For future studies, the acculturation process between human and culture in the cultural product design is worthy of further in-depth study.

show abstract

A Design Strategy for Turning Local Culture into Global Market Products

Cited by 30 publications

References 18 publications

Empirical Study of Communication of Audience Cognition of Environmental Awareness

Empirical Study of Communication of Audience Cognition of Environmental Awareness

The Cognition of Turning Poetry Into Painting

Acculturation in Human Culture Interaction - A Case Study of Culture Meaning in Cultural Product Design

Contact Info

Product

Resources

About