“…(Volgger & Pechlaner, 2014, p. 64). Numerous scholars have suggested the idea that coordination and networking, with or without a DMO acting as a network manager, are the key processes to pursue sustainable and competitive advantage of destinations (Dredge, 2006;Dredge & Pforr, 2008;Moretti & Zirpoli, 2016;Moscardo, 2011;Nordin & Svensson, 2007;Ritchie & Crouch, 2003;Volgger & Pechlaner, 2014). Also in the debate concerning destination governance models (Bodega et al, 2004;Flagestad & Hope, 2001), the idea of more social and loose ways of coordinating actors (based on trust, informal interactions, personal relations, etc.)…”