“…As mentioned above, the relationship between destination images and intention to revisit is the scope of the present study, and the extant literature suggests that cognitive and affective images have a positive, direct effect on tourists' intentions to revisit a destination (Bigné, Sánchez, & Sanz, 2009;Chew & Jahari, 2014;, as positive perceptions of destinations drive purchase decisions (Woodside & Lysonski, 1989). Accordingly, our expectation is that: Fesenmaier (1997, p. 538) define holistic image as, "A composite of various products (attractions) and attributes woven into a total impression", while Um and Crompton (1990, p. 432-33) posited that holistic or overall image is, "A holistic construct which, to a greater extent, is derived from attitudes towards the destination's perceived tourism attributes".…”