Product customization is becoming a competitiveness factor in most markets. It implies manufacturing small and varied batches in mixed-product assembly lines and frequently supplying parts to production lines in small quantities with high efficiency. The in-plant milk-run is a specific tool used in this context. This paper proposes an industry-validated design method for human-driven milk-runs, based on improving surface productivity. A mathematical model is defined for relating mizusumashi work time to the milk-run period and finding its minimum value. This research is particularly useful in factories with high cost per m 2 supplying high-volume parts.