2011
DOI: 10.1016/j.eswa.2010.08.033
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A highly adaptive recommender system based on fuzzy logic for B2C e-commerce portals

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Cited by 81 publications
(30 citation statements)
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“…However, the approach manages objects arrangement and product catalogue using lexicographical descriptions, which are prone to returning irrelevant results because of polysemy of words, and its inability to use current technology for automatic comparisons across product recommendations, while the approach is suitable for C2C, its inappropriate for a direct shopping paradigm such as B2C (Business-to-Consumer) e-commerce. In bridging the gap, the authors of [54] proposed a B2C paradigm that hierarchically arranges products according to their features and use a product selection system to search and return another list of relevant products to be presented to the users as the set of recommendations. Whereas the authors of [54] consider a generic B2C scenario, the authors of [55] consider a scenario where the consumers can be physically present at the shopping mall popularly known as In-Store-Shopping (ISS).…”
Section: (1) E-commerce Domainmentioning
confidence: 99%
See 1 more Smart Citation
“…However, the approach manages objects arrangement and product catalogue using lexicographical descriptions, which are prone to returning irrelevant results because of polysemy of words, and its inability to use current technology for automatic comparisons across product recommendations, while the approach is suitable for C2C, its inappropriate for a direct shopping paradigm such as B2C (Business-to-Consumer) e-commerce. In bridging the gap, the authors of [54] proposed a B2C paradigm that hierarchically arranges products according to their features and use a product selection system to search and return another list of relevant products to be presented to the users as the set of recommendations. Whereas the authors of [54] consider a generic B2C scenario, the authors of [55] consider a scenario where the consumers can be physically present at the shopping mall popularly known as In-Store-Shopping (ISS).…”
Section: (1) E-commerce Domainmentioning
confidence: 99%
“…In bridging the gap, the authors of [54] proposed a B2C paradigm that hierarchically arranges products according to their features and use a product selection system to search and return another list of relevant products to be presented to the users as the set of recommendations. Whereas the authors of [54] consider a generic B2C scenario, the authors of [55] consider a scenario where the consumers can be physically present at the shopping mall popularly known as In-Store-Shopping (ISS).…”
Section: (1) E-commerce Domainmentioning
confidence: 99%
“…The experiments will be carried out using MovieLens and Netflix datasets. papers are focused on movie recommendation studies (Winoto & Tang, 2010;CarrerNeto, Hernández-Alcaraz, Valencia-García, & García-Sánchez, 2012); however, a great volume of literature for RS is centered on different topics, such as music (Lee, Cho, & Kim, 2010;Nanolopoulos, Rafailidis, Symeonidis, & Manolopoulos, 2010;Tan, Bu, Chen, & He, 2011), television (Yo, Zhou, Hao, & Gu, 2006;Barragáns-Martínez, Costa-Montenegro, Burguillo, Rey-López, Mikic-Fonte, & Peleteiro, 2010), books (Goldberg, Roeder, Gupta, & Perkins, 2001; Núñez-Valdés, Cueva-Lovelle, Sanjuán-Martínez, Ordoñez de Pablos, & Monegro Marín, 2012), documents (Porcel, Moreno, & Herrera-Viedma, 2009;Porcel & Herrera-Viedma, 2010;Serrano-Guerrero, HerreraViedma, Olivas, Cerezo, & Romero, 2011;Porcel, Tejada-Lorente, Martínez, & Herrera-Viedma, 2012), e-learning (Zaiane, 2002;Bobadilla, Serradilla, & Hernando, 2009), e-commerce (Huang, Zeng, & Chen, 2007;Castro-Schez, Miguel, Vallejo, & López-López, 2011), applications in markets (Costa-Montenegro, Barragáns-Martínez, & Rey-López, 2012), tourism (Borràs, Moreno, & Valls, 2014) and web search (McNally, O'mahony, Coyle, Briggs, & Smyth, 2011;Zhang, Yu, Fang, You, Liu, Liu, & Yan, 2014), among others.…”
Section: Introductionmentioning
confidence: 99%
“…This observation is not specific to the domain of movies. This issue may be found in every domain when a sentiment analysis is done as in politics ( [1]), e-commerce ( [2]) or recommender systems ( [3]). ..…”
Section: Introductionmentioning
confidence: 99%