“…This human BNP promoter proximal region contains potential GATA, CArG, AP-1/CRE-like and M-CAT elements, which are conserved among humans, mice and rats [ 32 , 34 , 35 , 36 ]. All of these elements have been shown to control the cardiac selectivity of gene expression [ 35 , 36 , 37 , 38 , 39 , 40 ] and to mediate both basal and inducible expression of NPPB [ 35 , 36 , 39 , 40 , 41 ]. Other sites in the distal regions of human NPPB 5′-FR, such as NRSE, NF-AT binding sites, SSREs and TRE, have also been found to play important roles in the inducible activation of the human BNP promoter [ 42 , 43 , 44 , 45 ].…”