A meta-analysis on learning from 360° video

Schroeder, Noah L.; Siegle, Robert F.; Craig, Scotty D.

doi:10.1016/j.compedu.2023.104901

Cited by 11 publications

(1 citation statement)

References 42 publications

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“…The younger group born before the 1980s had a stronger intention to shop in the metaverse than the older ones. Studies have also examined the adoption behaviour in VR and AR and the moderation due to the different age groups (Khan, 2023; Netland et al, 2020; Schroeder et al, 2023). While expanding the literature, this study wants to examine the further moderation in the adoption behaviour of those born after the 1980s.…”

Section: Theoretical Framework and Hypothesis Developmentmentioning

confidence: 99%

Perceptions and drivers of the metaverse adoption: A mixed‐methods study

Adhini,

Prasad

2024

Int J Consumer Studies

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Metaverse has garnered considerable attention in recent times. Given its swift pace of development, it is imperative to study the adoption of the metaverse. This study analyses the perceptions and drivers influencing the behavioural intention to use the metaverse among Generation Z and millennials by employing a sequential mixed‐methods approach. In the first stage of the study, in‐depth expert interviews were conducted (n = 20), and the subsequent stage featured a countrywide survey (n = 1253). The outcomes of this study indicate that perceived usefulness, personal innovativeness, perceived enjoyment, facilitating conditions, telepresence, social presence, trust, and regulatory support influence attitudes and behavioural intentions towards the metaverse. The findings also reveal a significant difference in the strength of a few relationships across age, gender, and income levels, shedding light on the crucial factors for organisations seeking to position themselves strategically among various demographic groups. This study significantly contributes to the existing knowledge on emerging optimistic and pessimistic perceptions and factors affecting the adoption of the metaverse. By harnessing these outcomes, organisations can enhance the development and promotion of metaverse experiences.

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Section: Theoretical Framework and Hypothesis Developmentmentioning

confidence: 99%