A model of consumer's retail atmosphere perceptions

Rayburn, Steven W.; Voss, Kevin E.

doi:10.1016/j.jretconser.2013.01.012

Cited by 92 publications

(63 citation statements)

References 52 publications

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“…Conversely, the hedonic value dimension is subjective and personal, resulting from the fun and playfulness felt during the shopping trip rather than task completion (Babin et al, 1994;Holbrook and Hirschman, 1982). Thus it emerges more intrinsically; shoppers often seek out the fun, fantasy, immersion, and pleasure they can gain from shopping activity, rather than just pursuing the extrinsic results of their actions (Bellenger et al, 1976;Holbrook and Hirschman, 1982;MacInnis and Price, 1987;Rook, 1987Rayburn and Voss, 2013;Chebat et al, 2014). Hedonic value also represents the experiential paradigm in consumer behavior research.…”

Section: Perceived Shopping Valuementioning

confidence: 99%

A valued agent: How ECAs affect website customers' satisfaction and behaviors

Mimoun

Poncin²

2015

Journal of Retailing and Consumer Services

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Section: Perceived Shopping Valuementioning

confidence: 99%

A valued agent: How ECAs affect website customers' satisfaction and behaviors

Mimoun

Poncin²

2015

Journal of Retailing and Consumer Services

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“…In contrast, the molar perspective gives priority to the holistic perception of the store environment. Whereas early research in this field has clearly favoured a molecular perspective based on the S-O-R-model, recent work puts stronger emphasis on holistic approaches underlying a molar perspective (Ballantine, Jack & Parsons, 2010;Bonnin & Goudey, 2012;Rayburn & Voss, 2013;Petermans, Janssens & van Cleempoel, 2013;Ballantine, Parsons & Comesky, 2015). As atmospheres cannot be located within a dichotomy of object (or stimulus) and subject (or organism), the S-O-R model is generally not suitable for the study of atmospheres.…”

Section: Conclusion 25mentioning

confidence: 99%

“…Some authors locate the atmosphere within the stimulus (Grossbart, Hampton, Rammohan et al, 1990;Turley & Milliman, 2000;Tombs & McColl-Kennedy, 2003;Yani-de-Soriano & Foxall, 2006;Rayburn & Voss, 2013). Babin & Attaway (2000, p. 91) even speak about the "physical atmosphere".…”

mentioning

confidence: 99%

Conquering new frontiers in research on store atmospheres: Kinetic and synesthetic qualities

Julmi¹

2017

ambiances

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The study of store atmospheres and their effects on the consumer’s behaviour has become a significant area of research within marketing. In this context, the aim of this article is twofold. First, it is shown that the widely accepted S-O-R model is incommensurable with the store atmosphere as the object of investigation. Second, the concept of bridging qualities from German philosopher Hermann Schmitz is introduced as a promising alternative to the study of store atmospheres avoiding the identified incommensurability. As the concepts of Schmitz have not been considered within marketing theory yet, the article breaks new ground.

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“…Brand image reflects Ability to meet the needs and desires of consumers. The brand image also reveals the value and identity created for the customer [73]. Stores or retailers must create extrinsic, intrinsic and / or combined values for product brands where the value relies on objective features related to the experience or functional utility offered to the customer while value creation focuses on the symbolic attributes and experiences evaluated by the customer [74].…”

Section: Preference Retailmentioning

confidence: 99%