A model of user adoption of interface agents for email notification

Abstract

a b s t r a c tThis study presents and empirically validates a model that describes user adoption behavior towards email notification interface agents from the end-user perspective. In addition to the original Technology Acceptance Model (TAM) constructs, the model included perceived enjoyment, computer playfulness, and personal innovativeness in the domain of IT. Data were collected from 75 actual email interface agent users, the model was tested by employing PLS (Partial Least Squares) techniques, and several conclusions were offered. First, current email interface agent users are highly innovative individuals who perceive the technology as very enjoyable, useful, and easy to use. Second, in contrast to prior expectations, no direct effect of personal innovativeness on perceived usefulness of interface agents was found. This suggests that more innovative people do not necessarily perceive this technology more useful than less innovative ones. Third, the degree of personal innovativeness had a strong positive direct effect on the extent of perceived ease of use of email interface agents. This finding supports much of the prior research on the role of personal innovativeness in user technology perceptions. At the same time, with regards to the link between perceptions of enjoyment with an email interface agent and perceptions of its usefulness, no relationship was found. Fourth, user perceptions of enjoyment with an email interface agent were found to be the key influencing factor of future behavioral usage intentions towards an agent.

Mobile Libraries: Librarians’ and Students’ Perspectives

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Evaluation of user acceptance of mixed reality technology

“…Table 1 shows some of the previous research that used the TAM model and its links with some related constructs. (Bourgonjon, Valcke, Soetaert & Schellens, 2009) Gender, gaming experience, learning opportunity Virtual reality in clinical (Bertrand & Bouchard, 2008) External control, computer anxiety, intrinsic motivation Virtual learning environment (Van Raaij & Schepers, 2006) Personal innovativeness, computer anxiety Program LEGO robot (Chesney, 2006) Perceived enjoyment Online games (Hsu & Lu, 2004) Flow, social, critical mass Email notification interface agents (Serenko, 2008) Personal innovativeness, perceived enjoyment (Nilsson & Johansson, 2008). Furthermore, MR systems are expensive to design and develop.…”

“…Thus, the prototype of MRRC can be considered as partly utilitarian and partly recreational (dual system) in that it can be used to learn in a pleasurable way. Enjoyment is one of the constructs that is commonly used to determine the acceptance of the dual system (Chesney, 2006;Theng et al, 2007;Serenko, 2008). For this study, enjoyment was one of the important constructs that might affect acceptance of MR technology.…”

Living with robots : investigating the user acceptance of social robots in domestic environments

“…Innovative people evaluate technologies as easier to use (Serenko, 2008) and have higher intentions to use new technologies (Lee, Kozar, & Larsen, 2003).…”