A Neurorhetoric of Incongruity

Gibbons, Michelle G.

doi:10.13008/2151-2957.1248

Cited by 4 publications

(1 citation statement)

References 42 publications

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“…3 My paper is not primarily intended to contribute to the debate about neurorhetorics and the rhetoric of neuroscience (Harris, 2013;Gruber, 2016;Gibbons, 2018). However, I want to point out that the study of patterns might by an excellent test case for the double bind of these two Poroi 17,1 relevance of my findings for the larger turn to patterns in the present-day human and social sciences.…”

Section: Pattern As a Figure Of Knowledgementioning

confidence: 96%

Binding Brain, Body and World: Pattern as a Figure of Knowledge in Andy Clark’s Work on Predictive Processing

Besser

2022

Poroi

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Over the past two decades, the predictive processing (PP) framework has emerged as an immensely influential research paradigm in cognitive science and beyond. This article analyzes the critical role that the notion of ‘pattern’ plays in the agenda-setting work of philosopher and cognitive scientist Andy Clark on PP and the project to develop the framework into a unified theory of the embodied mind. It argues that pattern contributes to this project not primarily as a full-fledged concept but rather as a figure of knowledge that shapes PP theory at a rhetorical and aesthetic level. The article offers a definition of figures ofknowledge as a critical concept and suggest to apply it more broadly to the study of pattern as “keyword of our times” (Franco Moretti).

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Section: Pattern As a Figure Of Knowledgementioning

confidence: 96%

Binding Brain, Body and World: Pattern as a Figure of Knowledge in Andy Clark’s Work on Predictive Processing

Besser

2022

Poroi

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Figurative Thought and Language

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Fictive questions in the Zhuangzi

Xiang

2023

Figurative Thought and Language

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Rhetoric is intimately related to interaction and cognition. This book explores the cognitive underpinnings of rhetoric by presenting a case study of the rhetorical use of interactional structures, namely expository questions and rhetorical questions, in the classical Chinese tradition. Such questions are generally meant to evoke silent answers in the addressee’s mind, thereby involving a fictive type of interaction. The book analyzes fictive questions as intersubjective mixed viewpoint constructions, involving a viewpoint blend of the perspectives of the writer, the assumed prospective readers, and possibly also that of the discourse characters. The analysis further shows that in addition to attention, other late developing human capacities such as mental simulation and perspective taking also have a pivotal role to play in rhetoric, on the basis of which a simulation-based rhetorical model of persuasion is proposed to account for meaning construction in rhetorical practices. The book will influence our understanding of rhetorical practices outside the Western tradition but within the framework of cognitive semantics.

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A Neurorhetoric of Incongruity

Cited by 4 publications

References 42 publications

Binding Brain, Body and World: Pattern as a Figure of Knowledge in Andy Clark’s Work on Predictive Processing

Binding Brain, Body and World: Pattern as a Figure of Knowledge in Andy Clark’s Work on Predictive Processing

Figurative Thought and Language

Fictive questions in the Zhuangzi

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