2008
DOI: 10.1080/09737766.2008.10700851
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A New Frontier of Informetric and Webometric Research: Mining Web Usage Data

Abstract: Many Webometric researches have been conducted since the early days of the Web. Most have focused on Web hyperlink as data source. Very few used Web usage data, a very rich data source that can be analyzed for various purposes. The objective of this paper is to encourage more research into this new frontier and to advance informetric and Webometric research with new Web data sources. I will first introduce the concept of Web data mining and discuss how Web data mining relates to traditional informetric researc… Show more

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Cited by 11 publications
(4 citation statements)
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References 18 publications
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“…Alexa provides a set of metrics that enable in‐depth analysis of website users’ behavior, including bounce rate, daily time on site, and number of websites hyperlinked to a given website. Liwen Vaughan () and Vaughan and Rongbin Yang (, ) discussed the advantages and drawbacks of Alexa data for webometric analysis. It was emphasized that Alexa provides better data than similar services because it includes the greatest number of websites and is the most strongly correlated with measures of institutional efficiency.…”
Section: Methodsmentioning
confidence: 99%
“…Alexa provides a set of metrics that enable in‐depth analysis of website users’ behavior, including bounce rate, daily time on site, and number of websites hyperlinked to a given website. Liwen Vaughan () and Vaughan and Rongbin Yang (, ) discussed the advantages and drawbacks of Alexa data for webometric analysis. It was emphasized that Alexa provides better data than similar services because it includes the greatest number of websites and is the most strongly correlated with measures of institutional efficiency.…”
Section: Methodsmentioning
confidence: 99%
“…Based on data from the Alexa tool, the study (Thakur et al, 2011) evaluates the significance of individual SEO elements. Data from Alexa are used or recommended by several more studies (Callaway, 2011;Vaughan, 2008). However, none of these research studies focus on the quality of the website traffic data acquired by Alexa, nor do any of them refer to other studies that would deal with this issue.…”
Section: Related Workmentioning
confidence: 99%
“…Jak każdy ranking, Alexa ma swoje zalety i wady. Jedną z istotnych zalet jest to, że w porównaniu do innych tego typu rankingów, Alexa obejmuje najwięcej serwisów WWW oraz udostępniane dane są najsil-niej skorelowane z miarami efektywności instytucji (Vaughan, 2008;Vaughan i Yang, 2012;. Podstawową wadą rankingu jest zaś to, że powstaje przy pewnej selektywności doboru danych, związanej z koniecznością korzystania przez użytkownika z paska narzędziowego Alexa.…”
Section: Podstawowe Zagadnienia Oraz Stan Dotychczasowych Badańunclassified