We consider a range of geometric stability problems for hypersurfaces of spaceforms. One of the key results is an estimate relating the Hausdorff distance to a geodesic sphere of an embedded hypersurface to the L 2 -norm of the traceless Hessian operator of a defining function for the open set bounded by the hypersurface. As application, this result allows for a unified treatment of many old and new stability problems arising in geometry and analysis. Those problems ask for spherical closeness of a hypersurface, given a geometric constraint. Examples include stability in Alexandroff's soap bubble theorem in space forms, Serrin's overdetermined problem, a Steklov problem involving the bi-Laplace operator and non-convex Alexandroff-Fenchel inequalities.