2022
DOI: 10.6007/ijarbss/v12-i10/15453
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A Proposed Conceptual Framework for Innovation Attributes and Trust Towards Loyalty in Family Takaful

Abstract: The family Takaful sector has evolved into an important part of Malaysia's broader Shariahcompliant financial system. However, the market penetration for family Takaful lags behind that of the conventional life insurance, presenting significant business opportunities. This issue, as well as the question of what factors can encourage people to join the family Takaful, must be addressed and investigated. Hence, this paper aims to propose a conceptual framework to study the relationship between innovation attribu… Show more

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“…This study addresses this gap by seeking to understand how various demographic factors intersect to shape Takaful Subscription patterns. By holistically examining the role of gender, age, religious affiliation, marital status, education, occupation, income levels, and length of service, this research aims to provide a comprehensive view of the intricate web of factors driving Takaful decisions (Anshika et al, 2021;Areeba Khan et al, 2020;Arifin & Yazid, 2018;Bakar et al, 2018;R. Hassan et al, 2021;Keat et al, 2020;Mahdzan & Peter Victorian, 2013;Raza et al, 2020;Sherif & Azlina Shaairi, 2013).…”
Section: Research Problems Gaps and Contributionsmentioning
confidence: 99%
“…This study addresses this gap by seeking to understand how various demographic factors intersect to shape Takaful Subscription patterns. By holistically examining the role of gender, age, religious affiliation, marital status, education, occupation, income levels, and length of service, this research aims to provide a comprehensive view of the intricate web of factors driving Takaful decisions (Anshika et al, 2021;Areeba Khan et al, 2020;Arifin & Yazid, 2018;Bakar et al, 2018;R. Hassan et al, 2021;Keat et al, 2020;Mahdzan & Peter Victorian, 2013;Raza et al, 2020;Sherif & Azlina Shaairi, 2013).…”
Section: Research Problems Gaps and Contributionsmentioning
confidence: 99%