“…On the one hand, quantum physicists, anticipating the development of quantum computers, have developed quantum strategies for games, which provide new and better equilibrium solutions (Alonso‐Sanz, 2019; Eisert, Wilkens, & Lewenstein, 1999; Meyer, 1999; Piotrowski & Sladkowski, 2002; Santos, 2020). On the other hand, quantum cognition researchers have used quantum theory to better describe how people actually make strategical decisions (Asano, Ohya, & Khrennikov, 2011; Denolf et al., 2016; Lambert‐Mogiliansky & Busemeyer, 2012; Martínez‐Martínez & Sánchez‐Burillo, 2016; Pothos & Busemeyer, 2009; Tesar, 2020; Yukalov & Sornette, 2014). In this article, (a) we review puzzling empirical findings using the PD game that motivates our consideration of a quantum approach to strategical decision making, (b) we describe a new experiment using a centipede game, and (c) we extend a quantum model, called the belief‐action entanglement (BAE) model, to account for the new empirical findings.…”