PurposeAlthough a growing body of research has found evidence of anti-public sector bias – a negative stereotype that the performance of the public sector is worse than that of the private sector, whether this phenomenon is universal across situations is still an unknown topic to be further discussed. The purpose of this study is to examine how citizens assess the public sector in Chinese context, as well as the source and deep logic of this evaluation.Design/methodology/approachThrough two survey experiments (N = 1,375), this paper empirically explores how citizens evaluate the public sector in the Chinese context and the cross-context stability of this attitude. At the same time, two focus group interviews (N = 12) are used to deeply analyze the source and internal logic of this attitude.FindingsIn China, there is no anti-public sector bias in the public evaluation of the public sector. On the contrary, there is a certain degree of pro-public sector preference, that is, the public has a more positive view of the public sector than the private sector. We also find that this preference has strong cross-context stability, which will not be affected by different performance information or failure public events with different severity. The study also finds that Chinese citizens' preference for the public sector is not only the product of traditional political culture, but also the result of authoritarian propaganda. More importantly, it is a personal rational choice based on institutional performance.Originality/valueThis study provides a good example to explore how the public views the public sector in countries where the proportion of public sector supply far exceeds that of non-public sector. The results increase the academic understanding of how citizens assess the public sector and why this evaluation comes into being. The results enlighten significance for future theoretical research on the main body of public service providers and their performance views. It also provides micro-evidence of behavioral public performance for cross-sectoral comparison between public sector and private sector.