A Research on Food Safety in Turkey after the Covid-19 Pandemic

Abstract

The aim of the study is to investigate the food safety perception of consumers during and after the covid 19 pandemic. Surveys were administered to a total of 1000 people from all regions of Turkey via the internet. The survey data were defined as frequency and percentage, and analyzed by nonparametric test methods for dependent and independent groups. As a result of the analysis, it has been determined that the knowledge and awareness levels of consumers about food safety are generally high, and that there are significant differences according to education, age and region. It was observed that the participants did not differ much between their food preferences before and during COVID-19, but they were more careful about health and packaging safety. In other words, the anxiety level of the participants increased during COVID-19. In addition, it was found that with the increasing of education level and age, the awareness and knowledge of the food preferences of the participants also increased. As another factor affecting consumer behavior, the result of the anxiety level measurement that can be evaluated within the scope of perceived risk, it was determined that 76.4% of the participants would prefer more packaged food products during and during the pandemic period. The results of the study support that consumers' preferences in situations of uncertainty are shaped according to their risk perceptions and there is an increase in their anxiety levels.