“…"Google Analytics" has highest Mean score is 3.64 and "Todoist" Lowest mean 1.40 value. According to data analysis Serial number or Item number 57, 50,66,58,64,55,72,59,19,25,71,49,36,21,46,68,38,45,48,60,13,54,6,15,62,14,56,63,61,70,12,11,30,3,44, 51 and mean score was below 2.93 are "not important" tools in digital marketing. Serial number or Item number 38,32,44,41,54,68,5,39,46,53,60,67,74,7,13,21,34,62,69,27,42,4,26,40,45,52,73,…”