A study of colour emotion and colour preference. Part I: Colour emotions for single colours

Ou, Li‐Chen; Luo, M. Ronnier; Woodcock, Andrée; Wright, A.

doi:10.1002/col.20010

Cited by 508 publications

(556 citation statements)

References 12 publications

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“…It affects consumer acceptance [4] and can even evoke emotional feelings in humans [5]. Coloured potatoes have attracted the attention of investigators as well as consumers because of their antioxidant activities, taste and appearance [6].…”

Section: Introductionmentioning

confidence: 99%

Carotenoids and Phenols of Organically and Conventionally Cultivated Potato Varieties

Mūrniece¹,

Krūma²,

Skrabule³

et al. 2013

IJCEA

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Abstract-Many of the compounds present in potato are important because of their beneficial effects on health, therefore, are highly desirable in the human diet. The orange and yellow colour of the tuber flesh is due to carotenoids. The aim of this research was to determine the content of total phenolic content and carotenoids in relationship with the colour of organically and conventionally cultivated potato varieties before and after period of storage. In the research 31 potato samples of 12 potato varieties were analyzed on total carotenoid, total phenolic content and colour. Obtained results show that there was significant influence on carotenoid content between different cultivation environments (p<0.05) and between varieties (p<0.05). Total phenolic content significantly varies both per variety (p<0.001) and storage conditions (p<0.001).

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Section: Introductionmentioning

confidence: 99%

Carotenoids and Phenols of Organically and Conventionally Cultivated Potato Varieties

Mūrniece¹,

Krūma²,

Skrabule³

et al. 2013

IJCEA

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“…focusing primarily through an evolutionary aesthetic approach rather than cultural. Only few researchers have looked into and found cultural differences in the understanding of product properties, particularly the meanings associated to colours (Choungourian 1968;Choungourian 1969;McManus et al 1981;Grieve 1991;Ou et al 2004). As differences are found in colours, this suggests that some other product properties could also be influenced by culture.…”

Section: Studies On Perception Of Aestheticsmentioning

confidence: 99%

“…influences how products are perceived can assist designers in generating products that are tailored for a particular segment. Some contradictions were found in literature, where some authors find differences in perceptions (Choungourian 1968;Choungourian 1969;McManus et al 1981;Grieve 1991;Ou et al 2004), while others find similarities in perceptions across consumer backgrounds (Ou et al 2004;Blijlevens et al 2009). This understanding can be used to develop guidelines for a product's appearance that either transcend cultures or target them.…”

Section: Introductionmentioning

confidence: 99%

Investigating the influence of product perception and geometric features

et al. 2016

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Research in emotional design and kansei engineering has shown that aesthetics play a significant role in the appeal of a product. This paper contributes to establishing a methodology to identify the relationships between: perceptions, aesthetic features, desire to own and background of consumers. Surveys were conducted with 71 participants to gather their perceptions of 11 vase concepts. Advanced statistical analyses, including mixed models, were applied to allow generalisation of the results beyond the data sample. Significant relations between the desire to own a product and how the product is perceived were found (the desire to own was found to be related to beautiful, expensive, elegant, exciting, feminine, common and dynamic vases); as well as between the perceptions and the parameters describing the form of the vases (a vase was perceived as beautiful if it had many curved lines, was simple and tall). An automated mixed model analysis was conducted and revealed that general rules can be found between aesthetic features, perceptions and ownership, which can apply across gender and culture. The findings include design rules that link aesthetic features with perceptions. These contribute to research as guidelines for design synthesis and either be implemented via shape grammars or parametric modelling approaches. These rules are also interesting for 3D printing applications, especially important when the consumer is the designer. Some of these design rules are linked to the desire to own a product and they have implications for industry, they offer guidelines to creating attractive products that people want to own. Research in Engineering DesignNovember 2016 2 KEYWORDS Emotional design, kansei engineering, aesthetics, perception, product form and geometry.

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“…and are thus considered as high-level cognitive processes, they still have certain stability and generality across different people and cultures [13]. This enables researchers to generalize their proposed methodologies from limited samples given a sufficiently large number of observers [17].…”

Section: Introductionmentioning

confidence: 99%

“…Recently, many researchers use opposing adjective word pairs to represent emotional semantics, such as happysad, warm-cold, like-dislike etc. For example, respectively 9, 10, and 12 adjective word pairs were used in [19], [13], and [18] for constructing the emotional factor space, with a number of 12, 31, and 43 observers involved per each. Generally, using a large number of adjective word pairs may improve the experimental results.…”

Section: Introductionmentioning

confidence: 99%

Analyzing Emotional Semantics of Abstract Art Using Low-Level Image Features

Augilius

Honkela

et al. 2011

Advances in Intelligent Data Analysis X

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Abstract.In this work, we study people's emotions evoked by viewing abstract art images based on traditional low-level image features within a binary classification framework. Abstract art is used here instead of artistic or photographic images because those contain contextual information that influences the emotional assessment in a highly individual manner. Whether an image of a cat or a mountain elicits a negative or positive response is subjective. After discussing challenges concerning image emotional semantics research, we empirically demonstrate that the emotions triggered by viewing abstract art images can be predicted with reasonable accuracy by machine using a variety of low-level image descriptors such as color, shape, and texture. The abstract art dataset that we created for this work has been made downloadable to the public.

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A study of colour emotion and colour preference. Part I: Colour emotions for single colours

Cited by 508 publications

References 12 publications

Carotenoids and Phenols of Organically and Conventionally Cultivated Potato Varieties

Carotenoids and Phenols of Organically and Conventionally Cultivated Potato Varieties

Investigating the influence of product perception and geometric features

Analyzing Emotional Semantics of Abstract Art Using Low-Level Image Features

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