A Study of the Effect on Trust and Attitude with Online Shopping

Wang, Tsung-Li; Tseng, Ya Fen

doi:10.20533/ijds.2040.2570.2011.0052

Cited by 11 publications

(11 citation statements)

References 20 publications

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“…Trust has been established as a strong predictor of attitude towards many online behaviors, specifically online shopping (Wang and Tseng 2011). With the increased improvement in encryption technology, more shopping sites are offering information storage options for customers both for the purpose of improving their shopping experience and to increase their likelihood of returning.…”

Section: Research Modelmentioning

confidence: 99%

Online shopping intention in the context of data breach in online retail stores: An examination of older and younger adults

Chakraborty

Lee

Bagchi‐Sen

et al. 2016

Decision Support Systems

124

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Data breaches through hacking incidents have become a significant phenomenon in the world of online shopping. These breaches can result in loss of personal data belonging to customers. This study builds a research model to examine people's intention to engage in e-commerce in the context of a significant data breach (the Target breach in December 2013). In addition, this paper focuses on the difference in responses regarding post breach online shopping intent among younger adults (below 55 years) and older adults (senior citizens-above 55 years). Our findings show the importance of internal (self) monitoring of bank transactions in reducing the effect of perceptions of severity of data breaches on post breach online shopping intent particularly for senior citizens. The study also demonstrates that perceptions of severity of a hacking incident are significant drivers of perceived online shopping risk for both age groups. Further, perceptions of severity of a hacking incident are significant drivers of post breach online shopping intent but only marginally significant for younger adults. Trusting beliefs in online shopping services and attitude towards e-commerce are significant for the older generation for post breach online shopping intentions and also for younger adults. Gender is significant for seniors while it is not significant for younger adults. The impact of perceived online shopping risk on post breach online shopping is significantly different between the two age groups. The implication of this research lies in informing shopping websites the need to prepare better plans for notifying customers about not only data breaches but their proposed mitigation steps so as to increase trust and reduce perceived risks associated with online shopping.

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Section: Research Modelmentioning

confidence: 99%

Online shopping intention in the context of data breach in online retail stores: An examination of older and younger adults

Chakraborty

Lee

Bagchi‐Sen

et al. 2016

Decision Support Systems

124

View full text Add to dashboard Cite

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“…Table 11 it is seen that among these new findings many involve Perceived Peer Influence, Perceived Parent Influence, Risk, and Attitude toward Use of Technology. There was support for the finding by W. Shin and Ismail (2014) and Karuppiah (2014) that Perceived Parent Influence has a significant positive direct effect on Risk as well as the finding by T. Wang and Tseng (2011) and Renny et al (2013) that Risk has a significant negative direct effect on Attitude toward Use of Technology. However, there was no support for a significant direct negative effect of Perceived Parent Influ-ence on Attitude toward Use of Technology reported by W. Shin and Ismail (2014) and Karuppiah (2014).…”

Section: Significant Negative Correlationmentioning

confidence: 59%

“…Shin & Ismail, 2014;Wang & Tseng, 2011) the direct and indirect effects on children's attitudes to the use of SNS due to parents and peers are less important. Instead, as reported by W. Shin and Ismail (2014) and Karuppiah (2014) the main effect of parental influence is to increase children's awareness of the risks associated with using SNS.…”

Section: Resultsmentioning

confidence: 99%

Factors Affecting Social Network Use by Students in Indonesia

Kristianto¹

2017

JITE:Research

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BackgroundAlthough Indonesia is one of the world's most populated countries with a high penetration of internet usage there has been little research on SNS usage in Indonesia, especially involving children. Instead, SNS research in Indonesia has focused on university students and political, marketing, and disaster mitigation issues. Aim/Purpose In order to address this gap a theoretical model is formulated from a review of previous studies incorporating basic constructs found in the Technology Acceptance Model (Perceived Usefulness, Perceived Ease of Use, and Attitude) as well as other influences, motivations, and individual characteristics that affect a child's attitude toward the use of SNS. Methodology The model is evaluated and developed using data collected from 460 children in primary school grades 4, 5, and 6 in five cities in Indonesia. The statistical techniques implemented with SPSS and Amos computer software (t-tests, correlation coefficients, principal component factor analysis, Cronbach alpha coefficients, and structural equation modeling (SEM) analysis). FindingsThe results confirm many of the effects on a child's attitude toward SNS reported in previous studies due to: the usefulness and ease of use of SNS; parental influence; feelings of flow experience and risk; and the child's level of access, technical expertise, and experience with SNS. New findings include significant correlations and causal effects involving: the influences of peers and parents; the child's level of technical expertise; and feelings of flow experience. Contribution Despite limitations related to sampling and the administration of a questionnaire among young children, the findings contribute to theory as well as practice and provide guidance on effective ways to improve children's attitudes towards the use of SNS.

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“…Perceived Usefulness (PU) is defined as the user"s "subjective probability that using a specific application system will increase his or her job performance within an organizational context [12]". PU has been used in nonorganizational contexts also like internet banking [51], [31], online shopping [49], mobile services [45]. In TAM model, it is posited that PU affects the behavioral attitude and the intention to use.…”

Section: Perceived Usefulnessmentioning

confidence: 99%

Continuance Intention to Use Facebook: A Study of Perceived Enjoyment and TAM

Praveena¹,

Thomas²

2014

BIJIEMS

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The use of social networking sites has emerged rapidly as an ideal platform for social interaction. Different social networking sites are characterized according to their usage like business networking, entertainment and social interactions. Facebook, the most commonly used site for social interactions has the large number of users worldwide. This study aims to identify the continuance intention of using facebook, through an extension of the Technology Acceptance Model (TAM). TAM is one of the most useful models used for predicting user acceptance. Perceived Enjoyment was added to the TAM variables to explain the continuance intention to use Facebook. A survey method was adopted and the sample constituted students of undergraduate and post graduate courses. The results reveal that the model explains 36% variation in the continuance intention to use Facebook. Perceived Enjoyment was seen to be a strong determinant of attitude towards using Facebook in this study.

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A Study of the Effect on Trust and Attitude with Online Shopping

Cited by 11 publications

References 20 publications

Online shopping intention in the context of data breach in online retail stores: An examination of older and younger adults

Online shopping intention in the context of data breach in online retail stores: An examination of older and younger adults

Factors Affecting Social Network Use by Students in Indonesia

Continuance Intention to Use Facebook: A Study of Perceived Enjoyment and TAM

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